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Insights

Market Expansion Family-owned auto group operating seven dealerships in Iowa with rapid growth evidenced by the Mason City Motor Co. acquisition; target expansion opportunities in regional markets and cross-sell across multiple dealership locations.

Commercial Fleet Active commercial sales for heavy-duty trucks and fleets representing Ford, Dodge and GM; potential upsell of maintenance, parts bundles, fleet financing, and telematics solutions to fleet customers.

Technology Stack Utilizes SAP, Zendesk, HubSpot, Microsoft Azure and other leading platforms; opportunities to offer integrated CRM, customer service optimization, data analytics, and digital marketing services tailored to multi-store operations.

Financing & Warranties Offers rebates, warranties, and financing on new and used vehicles; potential to introduce value-added financing products, extended warranties, and service-plan bundles to increase deal size and loyalty.

Brand & Heritage Long-standing 5th generation family-owned business since 1913; leverage heritage for customer trust, targeted local marketing, and partnerships with suppliers to enhance sustainability storytelling and community-focused programs.

Similar companies to PNI, Inc.

PNI, Inc. Tech Stack

PNI, Inc. uses 8 technology products and services including Adobe Creative Cloud, WordPress, SAP, and more. Explore PNI, Inc.'s tech stack below.

PNI, Inc.'s Email Address Formats

PNI, Inc. uses at least 3 email formats:
PNI, Inc. Email FormatsExamplePercentage
First.Last@pritchards.comJohn.Doe@pritchards.com
93%
First.Middle@pritchards.comJohn.Michael@pritchards.com
4%
Last@pritchards.comDoe@pritchards.com
3%

Frequently Asked Questions

What is PNI, Inc.'s phone number?

Minus sign iconPlus sign icon You can contact PNI, Inc.'s main corporate office by phone at
+1-641-357-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is PNI, Inc.'s official website and social media links?

Minus sign iconPlus sign iconPNI, Inc.'s official website is pritchards.com and has social profiles on LinkedIn.

How much revenue does PNI, Inc. generate?

Minus sign iconPlus sign icon As of September 2026, PNI, Inc.'s annual revenue is estimated to be $10M - $25M.

What is PNI, Inc.'s NAICS code?

Minus sign iconPlus sign iconPNI, Inc.'s NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does PNI, Inc. have currently?

Minus sign iconPlus sign iconAs of September 2026, PNI, Inc. has approximately 13 employees across 1 continents, including North America. Key team members include President: D. R., President: G. H. and Vice President: E. P. Explore PNI, Inc.'s employee directory with LeadIQ.

What industry does PNI, Inc. belong to?

Minus sign iconPlus sign iconPNI, Inc. operates in the Motor Vehicle Manufacturing industry.

What technology does PNI, Inc. use?

Minus sign iconPlus sign iconPNI, Inc.'s tech stack includes Adobe Creative Cloud, WordPress, SAP, Zendesk, Shopify, Kronos, HubSpot and Microsoft Azure.

What is PNI, Inc.'s email format?

Minus sign iconPlus sign iconPNI, Inc.'s email format typically follows the pattern of First.Last@pritchards.com. Find more PNI, Inc. email formats with LeadIQ.

When was PNI, Inc. founded?

Minus sign iconPlus sign iconPNI, Inc. was founded in 1913.
PNI, Inc. logo

PNI, Inc.

Motor Vehicle ManufacturingIowa, United States11-50 Employees

PNI, Inc., based in Britt, Iowa, is a long-established, fifth-generation family-owned business founded in 1913. It operates under the Pritchard Family Auto Stores umbrella, a network of seven dealerships that sell new and pre-owned vehicles and provide parts and service. The stores work with domestic brands to serve retail customers, addressing vehicle purchases and ongoing maintenance needs.

It also runs Pritchard Family Auto Commercial Sales, which offers rebates, warranties, and financing on new and used trucks and other heavy-duty vehicles, with Ford, Dodge, and GM commercial options. In July 2023, the group expanded by acquiring Mason City Motor Company, reflecting growth within its regional automotive network.

Section iconCompany Overview

Phone number
+1-641-357-****
Website
pritchards.com
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1913
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M - $25M

    PNI, Inc.'s revenue is estimated to be in the range of $10M - $25M

Company Leadership

  • President at PNI, Inc.
    D. R.
    President
    Mobile Phone
  • President at PNI, Inc.
    G. H.
    President
    Mobile Phone
  • Vice President at PNI, Inc.
    E. P.
    Vice President
    Mobile Phone
  • Sales Manager at PNI, Inc.
    D. M.
    Sales Manager
    Mobile Phone
  • Sales Manager at PNI, Inc.
    J. R.
    Sales Manager
    Mobile Phone

Employee Directory

  • Accounting Manager at PNI, Inc.
    K. B.
    Accounting Manager
    Mobile Phone
  • General Manager at PNI, Inc.
    T. B.
    General Manager
    Mobile Phone
  • Graphic Artist at PNI, Inc.
    C. E.
    Graphic Artist
    Mobile Phone
  • Network Administrator at PNI, Inc.
    G. S.
    Network Administrator
    Mobile Phone
  • Helpdesk Coordinator at PNI, Inc.
    M. E.
    Helpdesk Coordinator
    Mobile Phone

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