Sustainability Partnerships Poland Spring has established several partnerships with organizations like MLB, University of Maine, and The Recycling Partnership to promote sustainability, offering opportunities to leverage these connections for eco-conscious customers and initiatives.

Educational Initiatives Through collaborations with The Ecology School and the University of Maine, Poland Spring has expanded into providing educational resources on sustainability. Positioning products as part of educational packages could open doors in academic and environmental sectors.

National Campaigns The 'Made For A Better Tomorrow' national campaign by Poland Spring focuses on community welfare and recycling initiatives. Tailoring sales pitches around community involvement and corporate social responsibility may resonate well with ethically conscious consumers.

Aluminum Bottle Launch The recent introduction of aluminum bottles for various brands under BlueTriton Brands offers a unique selling point for sales representatives in eco-friendly product discussions, highlighting the commitment to sustainable packaging solutions.

Tourism Relief Fund The collaboration between Poland Spring and the Maine Tourism Association to launch The Maine Tourism Relief Fund presents an opportunity to align sales strategies with the tourism industry, positioning products as supportive of local economies and community initiatives.