Direct-to-Consumer Model Positioned as the sole intermediary between factory and customer, polette offers premium quality prescription glasses at competitive prices. Highlighting this unique selling proposition can attract price-sensitive customers looking for affordable yet designer eyewear.

International Shipping With international shipping straight from their workshop, polette has an opportunity to expand its customer base globally. Emphasizing hassle-free global delivery could attract overseas customers seeking trendy eyewear options.

Variety of Designs By offering a wide range of frame designs from retro to avant-garde, polette can cater to diverse customer tastes. Promoting this extensive variety can attract fashion-conscious consumers looking for unique and stylish eyewear options.

Quality Lenses Polette's range of high-quality lenses with free coatings ensures customers receive premium eyewear. Emphasizing the lens quality and added features can appeal to customers seeking both style and functionality in their glasses.

Competitive Pricing Strategy With competitive pricing starting from €25, polette can capitalize on attracting budget-conscious consumers. Highlighting affordability while maintaining quality can position polette as a cost-effective yet stylish eyewear provider in the market.