Pool & Hot Tub Alliance

Non-profit OrganizationsVirginia, United States51-200 Employees

Pool & Hot Tub Alliance (PHTA) is a non-profit trade association representing the pool, hot tub, and spa industry, headquartered in Alexandria, Virginia. It coordinates education, advocacy, standards development, research, and market growth to enhance member professionalism, knowledge, and profitability while protecting industry interests. The organization employs 51-200 people and operates from 1650 King Street, Suite 602, Alexandria, VA 22314, with its website at phta.org. In recent years, PHTA has launched initiatives such as the Center of Excellence online education hub and programs including ProAdvantage, along with insurance offerings and partnerships with entities like Azureon and Hartford. Reported annual revenue is in the range of $50 million to $100 million.

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