Market Expansion Potloc's rapid growth, including hiring 120 new employees across Montreal, New York, and Paris, suggests active international market expansion. This presents opportunities to engage global clients seeking scalable, fast, and reliable market research solutions tailored to diverse geographies.

Technology Leadership With an AI-powered analysis platform leveraging advanced tech such as TensorFlow and social media sampling, Potloc appeals to companies prioritizing innovative, data-driven insights. This positions the company well to target enterprises investing in cutting-edge market intelligence tools.

Funding & Growth Having secured $27M in funding and a Series B round of CAD$35M, Potloc demonstrates strong investor confidence and a solid financial foundation. This financial backing enables sales teams to promote top-tier, scalable research services aligned with high-growth client needs.

Industry Recognition Recognition as a Best Workplace in Canada highlights Potloc's positive company culture and reputation, which can resonate with clients valuing ethical and innovative partnerships. Highlighting this can help build trust with prospects seeking reliable, forward-thinking research vendors.

Target Audience Potloc’s extensive experience with global enterprises across sectors and its focus on high-stakes projects like strategic planning and due diligence make it a compelling option for corporate and private equity firms looking for high-quality, fast, and precise market insights.