Strategic Acquisitions Precis Digital has a history of strategic acquisitions, such as acquiring Nucleus Limited for enhancing its SEO capabilities and acquiring Bannerboy AB to expand into the US and Netherlands. Leveraging this M&A strategy, sales professionals can explore partnership opportunities and upselling services to the newly acquired client base.
Industry Recognition With accolades like being recognized as the Best Large PPC in Europe, Precis Digital establishes credibility within the advertising industry. Sales development representatives can leverage this recognition to initiate conversations with potential clients, showcasing the company's expertise and success in delivering top-notch digital marketing solutions.
Leadership Change The recent appointment of Emilia Nilsson as the CEO of Precis Digital signifies a new leadership direction. Sales professionals should capitalize on this leadership change by aligning their sales pitch with the vision and strategies that Emilia Nilsson might bring, creating tailored solutions that resonate with the company's new leadership approach.
Collaborative Partnerships The partnership with YouGov plc. emphasizes Precis Digital's commitment to understanding consumer behavior. Sales representatives can leverage this collaboration to engage with potential clients, offering data-driven insights and strategies that align with the evolving concerns and preferences of consumers, thereby fostering partnerships based on mutual understanding and innovation.
Digital Innovation Focus Specializing in digital media buying and marketing analytics, Precis Digital showcases a strong focus on innovation and effectiveness. Sales professionals can utilize this narrative to position the company as a frontrunner in leveraging cutting-edge technologies and tools like Mixpanel, scikit-learn, and AWS, presenting solutions that align with clients' evolving digital marketing needs.