Insights

Strategic Partnerships Premier Performance has a strong dealer and vendor relationship culture and a recognized track record as a warehouse distributor. Leverage their industry reputation and existing distribution network to propose exclusive or co-branded product bundles with performance parts focused on Ford Power Stroke and related vehicle enhancements.

Midmarket Scale With 51-200 employees and revenue in the mid tens of millions, Premier Performance sits in a midmarket niche ideal for upsell of premium performance components, installation kits, and maintenance parts that align with their 300 product lines and warehouse footprint.

Expansion Readiness Five warehouses imply strong logistics capability and regional coverage. Target opportunities that benefit from efficient fulfillment, such as limited-edition releases, seasonal SKUs, or rapid-turn performance upgrades that require reliable distribution and inventory visibility.

industry Recognition SEMA Warehouse Distributor of the Year award signals credibility with automotive aftermarket channels. Propose value-added services like dealer training, certified installation programs, or marketing support to deepen collaboration with their dealer network.

Growth Potential Revenue scale suggests room for expansion into higher-margin product lines, digital commerce enhancements, or supplier diversification. Recommend solutions that improve procurement efficiency, data analytics for demand forecasting, and improved e-commerce or B2B portal capabilities.

Premier Performance's Email Address Formats

Premier Performance uses at least 1 format(s):
Premier Performance Email FormatsExamplePercentage
First.Last@pppwd.comJohn.Doe@pppwd.com
49%
First@pppwd.comJohn@pppwd.com
38%
Last@pppwd.comDoe@pppwd.com
10%
FirstL@pppwd.comJohnD@pppwd.com
3%

Frequently Asked Questions

What is Premier Performance's phone number?

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You can contact Premier Performance's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Premier Performance's official website and social media links?

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Premier Performance's official website is pppwd.com and has social profiles on LinkedIn.

How much revenue does Premier Performance generate?

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As of July 2026, Premier Performance's annual revenue is estimated to be $25M - $50M.

What is Premier Performance's NAICS code?

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Premier Performance's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Premier Performance have currently?

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As of July 2026, Premier Performance has approximately 84 employees across 2 continents, including North AmericaSouth America. Key team members include Owner: T. D.Director Of Customer Service: N. C.Warehouse Receiving Lead: P. W.. Explore Premier Performance's employee directory with LeadIQ.

What industry does Premier Performance belong to?

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Premier Performance operates in the Motor Vehicle Manufacturing industry.

What is Premier Performance's email format?

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Premier Performance's email format typically follows the pattern of First.Last@pppwd.com. Find more Premier Performance email formats with LeadIQ.

When was Premier Performance founded?

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Premier Performance was founded in 1999.
Premier Performance logo

Premier Performance

Motor Vehicle ManufacturingIdaho, United States51-200 Employees

Premier Performance operates in the motor vehicle performance sector, distributing aftermarket parts and accessories, with roots in Rexburg, Idaho, dating back to 1999 when founder Rus Michaelson pursued power gains for a Ford Power Stroke using a propane-injection kit from Bully Dog. Since then, the company has expanded to offer more than 300 product lines and runs a network of five warehouses to support its distribution operations.

The business emphasizes strong relationships with its dealers and vendors, a hallmark of its service approach within the industry. In 2012, Premier Performance was recognized as the SEMA Warehouse Distributor of the Year, reflecting industry acknowledgment of its distribution capabilities. Based in Rexburg, Idaho, the company positions itself as a mid-sized player with a substantial distribution footprint in the motor vehicle performance space.

Section iconCompany Overview

Phone number
Website
pppwd.com
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1999
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Premier Performance's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Premier Performance's revenue is estimated to be in the range of $25M - $50M

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