Strategic Partnership Leverage the strong tie with DER Touristik (50% stake since 2014) to co-create exclusive vacation packages, access DER’s supplier networks, and expand distribution via German airports and DER-owned hotel brands to drive cross-border sales.

Growth Levers Capitalize on recent expansion activities including the D-reizen acquisition and the live D-holidays operation; pitch bundled offerings, loyalty programs, and omnichannel experiences that boost average order value among the combined customer base.

Digital Excellence Utilize the tech stack (iCIMS, Power BI, AWS, Docker) to streamline lead generation, customer analytics, and personalized marketing to target segments with high propensity for bundled travel, leveraging trust signals from high Trustpilot scores.

Regional Access Promote access to German departure points (Düsseldorf, Köln, Weeze) and DER Touristik hotel partnerships to position Prijsvrij Vakanties as a value-led gateway for price-conscious travelers seeking both sun and city trips.

Scale via Trust Highlight the strong customer satisfaction (Trustpilot 8.6) and robust social reach (over 200k Facebook fans) to support sales motions around price guarantees, flexible booking, and stress-free post-sale service for higher conversion and repeat bookings.