Primary Employee Directory
Events ServicesEngland, United Kingdom51-200 Employees
Primary is an independent events agency based in London, England, that specializes in live events, exhibitions, and creative content. It aims to deliver meaningful shared experiences by thoroughly understanding the brands it collaborates with and has built long-standing partnerships with global brands across diverse sectors over more than 16 years. The firm emphasizes a personal, boutique-style approach, immersing itself in project objectives to help ensure goals are met and often exceeded. Operating as a mid-sized player in the events services industry, Primary holds multiple accreditations including ISO 20121, ISO 14001, and ISO 9001, and participates in the Net Zero Carbon Events Pledge. The agency has earned several industry awards, notably the CN Agency Awards Internal Comms Agency of the Year 2025 and a C&IT Product Launch of the Year recognition. Its client base spans trusted global brands across varied sectors, reflecting its focus on delivering quality outcomes across different event formats.