Primesight
Broadcast Media Production and DistributionEngland, United Kingdom51-200 Employees
Primesight is a UK-based outdoor advertising company that owns and distributes large-format media across the country. Its network includes thousands of classic billboards and roadside six-sheets, with exclusive foyer advertising rights at Digital Cinema Media and Pearl & Dean that enable campaigns in major cinemas. Through Primesight Airports, the business places brands in front of millions of travelers annually at multiple UK airports. In 2017 Primesight formed InLinkUK with Intersection and BT, expanding digital advertising locations in London and beyond and offering advertiser-funded services such as free Wi-Fi. Its client roster includes brands such as Land Rover, Sky, Samsung, Microsoft, EE and Peugeot Citroën, which use the platforms to reach broad and targeted audiences. In 2021 the company launched GeoProve, a tag-based mobile location verification platform.