Market Positioning PrimeTime Event & Race Management serves a broad range of sporting events from local charity runs to high-profile Olympic caliber competitions, indicating opportunities to offer scalable solutions and tailored services for both grassroots and elite events.

Regional Expansion With offices in Milwaukee and St. Paul and a focus on Midwest events while maintaining a nationwide presence, there is potential to expand marketing efforts to other emerging sports markets across the United States.

Technology Utilization Utilizing a diverse tech stack including WordPress, PHP, and analytics indicates openness to integrating advanced technological solutions, presenting opportunities to upsell specialized timing software or ongoing digital management services.

Growth Potential Operating with a revenue range of 1 to 10 million and a small team suggests the company is in growth mode and may be receptive to strategic partnerships or solutions that improve operational efficiency or expand service offerings.

Competitive Landscape Positioned among competitors with similar revenue but varying team sizes, PrimeTime can emphasize unique local expertise and customized services to differentiate itself and capture additional market share in the active sports timing industry.