Automation partnerships Primus has recently partnered with Movu Robotics to advance intelligent, adaptable automation in facilities. This presents an opportunity to upsell integrated robotics and control systems, remote monitoring, and ongoing automation optimization services for existing and new clients in cold storage, grocery, and manufacturing sectors.

Design-build-automation With a core service offering spanning planning, budgeting, engineering, automation design, construction, and insulated metal panel installation, Primus can be positioned as a single-source partner for turnkey cold-chain and high-throughput facilities, reducing procurement time and lifecycle costs for prospective clients.

Industry leadership Primus serves GCCA Top 20 North American Refrigerated Warehouses and is consistently ranked among leading design and construction firms. This status can be leveraged to target large enterprise accounts seeking proven partners for scalable, compliant, and sustainable cold storage and food processing facilities.

Expansion signals New leadership appointment in business development and ongoing participation in major trade events (MODEX, GCCA Global Cold Chain, HSPA Conference) indicate active market expansion. Use these signals to engage in targeted outreach around capabilities in design-build-automation and strategic growth projects.

Industry focus Strong alignment with cold storage, grocery/food service, and manufacturing sectors, including 3PL/PRW facilities. Opportunities exist to offer comprehensive services around automation integration, energy efficiency, and insulated panel installation to optimize throughput, reduce operating costs, and support sustainability goals.