Insights

Fundraising Tech PRISM already leverages ActBlue and WordPress-based email marketing, signaling readiness for deeper donor management and fundraising automation. A tailored donor CRM and payment platform integration could boost recurring giving, donor segmentation, and reporting, while streamlining donation flows.

Website Performance PRISM's stack emphasizes fast, mobile-friendly publishing with WordPress and AMP. We can help with managed WordPress hosting, AMP optimization, performance tuning, accessibility checks, and SEO improvements to lift reader engagement and advertising revenue.

Data Analytics With Google tools in place, there is opportunity to modernize analytics with GA4 migration, custom dashboards, event tracking, and attribution modeling to demonstrate fundraising impact and audience engagement.

Partnerships Funding As a mission-driven newsroom, PRISM can attract funders and sponsors. Offering grant and sponsorship management, donor reporting dashboards, and transparent impact metrics can streamline funding relationships and scalability.

Ops Security Nonprofit donor data requires strong security and privacy controls. Propose security audits, privacy-compliant marketing automation, data governance coaching, and vendor risk assessments to protect constituents and maintain trust.

Prism Tech Stack

Prism uses 8 technology products and services including Canva, WordPress, ActBlue, and more. Explore Prism's tech stack below.

  • Canva
    Audio, Video, Graphics
  • WordPress
    Content Management System
  • ActBlue
    Fundraising And Donation Management
  • AMP
    Javascript Frameworks
  • Google
    Search Engines
  • Google Tag Manager
    Tag Management
  • Google Search Console
    Web Analytics
  • MailChimp for WordPress
    Web Platform Extensions

Media & News

Prism's Email Address Formats

Prism uses at least 1 format(s):
Prism Email FormatsExamplePercentage
First@prismreports.orgJohn@prismreports.org
100%

Frequently Asked Questions

Where is Prism's headquarters located?

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Prism's main headquarters is located at Oakland, California 94612 United States. The company has employees across 1 continents, including North America.

What is Prism's stock symbol?

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Prism is a publicly traded company; the company's stock symbol is PRSM.L.

What is Prism's official website and social media links?

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Prism's official website is prismreports.org and has social profiles on LinkedInCrunchbase.

What is Prism's NAICS code?

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Prism's NAICS code is 51111 - Newspaper Publishers.

How many employees does Prism have currently?

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As of June 2026, Prism has approximately 69 employees across 1 continents, including North America. Key team members include Editor In Chief: L. W.Program Director: R. L.Operations Director: C. G.. Explore Prism's employee directory with LeadIQ.

What industry does Prism belong to?

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Prism operates in the Newspaper Publishing industry.

What technology does Prism use?

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Prism's tech stack includes CanvaWordPressActBlueAMPGoogleGoogle Tag ManagerGoogle Search ConsoleMailChimp for WordPress.

What is Prism's email format?

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Prism's email format typically follows the pattern of First@prismreports.org. Find more Prism email formats with LeadIQ.

When was Prism founded?

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Prism was founded in 2019.
Prism logo

Prism

Newspaper PublishingCalifornia, United States51-200 Employees

Prism Reports is a nonprofit, independent newsroom based in Oakland, California, that has earned journalism awards. It pursues reporting from the ground up, focusing on how injustices intersect in communities. The organization is led by people of color and operates as a nonprofit outlet within the broader newspaper publishing landscape.

Its work targets readers seeking rigorous, justice-oriented journalism and examines how structural inequities affect daily life. The organization employs a mid-sized team and maintains a digital presence at prismreports.org.

Section iconCompany Overview

Headquarters
Oakland, California 94612 United States
Stock Symbol
PRSM.L
NAICS Code
51111 - Newspaper Publishers
Founded
2019
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Prism's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Prism's revenue is estimated to be in the range of $1M$10M

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