Insights

Strategic Acquisition Opportunities Probi was acquired by Symrise in 2025, strengthening its global reach and integration into a broader health and beauty portfolio. This presents a sales opening to cross-sell Probi’s biotics solutions within Symrise’s existing customer base and channels, particularly in care and wellness segments.

Global Market Expansion With presence in over 40 markets and a track record of international collaborations (e.g., Japan with Nomura Dairy and multi-market awards), there is strong potential to pursue new regional partnerships and co-development opportunities in emerging markets for functional foods, beverages, and supplements.

Innovative Postbiotics Recent launches of stable postbiotics and postbiotic versions of probiotic strains (such as Rham271h) open doors for formulations requiring enhanced stability and broader ingredient compatibility, enabling sales discussions with beverage, nutrition, and clinical nutrition brands seeking resilient functional ingredients.

Women’s Health Focus Award recognition for iron absorption concepts targeting women’s health suggests a compelling case to collaborate with nutraceutical brands and retailers focusing on women's wellness, sports nutrition, and iron deficiency interventions across Europe, North America, and Asia.

Strategic Partnerships Active collaborations with DPO International, Symrise, and other global players for ingredient solutions in beverages and functional foods indicate a readiness to engage new co-creation and private-label opportunities, leveraging Probi’s LP299V and related strains for joint product development.

Similar companies to Probi AB

Probi AB Tech Stack

Probi AB uses 8 technology products and services including Hotjar, Linkedin Insight Tag, Salesforce, and more. Explore Probi AB's tech stack below.

Media & News

Probi AB's Email Address Formats

Probi AB uses at least 3 email formats:
Probi AB Email FormatsExamplePercentage
First.Last@probi.comJohn.Doe@probi.com
94%
Last@probi.comDoe@probi.com
5%
FLast@probi.comJDoe@probi.com
1%

Frequently Asked Questions

What is Probi AB's official website and social media links?

Minus sign iconPlus sign icon
Probi AB's official website is probi.com and has social profiles on LinkedIn.

How much revenue does Probi AB generate?

Minus sign iconPlus sign icon
As of October 2026, Probi AB's annual revenue is estimated to be $25M - $50M.

What is Probi AB's SIC code and NAICS code?

Minus sign iconPlus sign icon
Probi AB's SIC code is 8731 - Commercial Physical and Biological Research and NAICS code is 541714 - Research and Development in Biotechnology (except Nanobiotechnology).

How many employees does Probi AB have currently?

Minus sign iconPlus sign icon
As of October 2026, Probi AB has approximately 127 employees across 3 continents, including Europe, North America and Asia. Key team members include Chief Financial Officer: J. F., Vice President Sustainability, Safety, Legal And Chief Human Resources Officer: B. B. and Vice President Of Global Sales And Marketing: F. N. Explore Probi AB's employee directory with LeadIQ.

What industry does Probi AB belong to?

Minus sign iconPlus sign icon
Probi AB operates in the Biotechnology Research industry.

What technology does Probi AB use?

Minus sign iconPlus sign icon
Probi AB's tech stack includes Hotjar, Linkedin Insight Tag, Salesforce, SAP, Microsoft 365, Microsoft Dynamics, Microsoft Azure and Microsoft Teams.

What is Probi AB's email format?

Minus sign iconPlus sign icon
Probi AB's email format typically follows the pattern of First.Last@probi.com. Find more Probi AB email formats with LeadIQ.

When was Probi AB founded?

Minus sign iconPlus sign icon
Probi AB was founded in 1991.
Probi AB logo

Probi AB

Biotechnology ResearchGävleborg, Sweden51-200 Employees

Probi AB operates in biotechnology, offering biotics solutions centered on probiotics and related ingredients for supplements and functional foods. Originating at Lund University in 1991, the company serves more than 40 markets worldwide and holds a portfolio of global patents. In 2025, Probi was acquired by Symrise AG, situating it within a broader health and beauty portfolio and expanding its global reach. 

The business focuses on researching, manufacturing, and supplying probiotic and postbiotic ingredients to support gut microbiome health and metabolic health outcomes. It collaborates with customers and research partners to develop future-ready formulations, including recent developments such as a postbiotic variant of Lacticaseibacillus rhamnosus 271 (Rham271h). It has pursued international expansion through partnerships, notably bringing LP299V to Japan through a collaboration with Nomura Dairy Products.

Section iconCompany Overview

Website
probi.com
SIC Code
8731 - Commercial Physical and Biological Research
NAICS Code
541714 - Research and Development in Biotechnology (except Nanobiotechnology)
Founded
1991
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Probi AB's revenue is estimated to be in the range of $25M - $50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.