Insights

Wellness Market Position Profile Plan operates in the wellness and fitness services space with a mid-sized team, suggesting potential for partnerships with complementary health platforms, corporate wellness programs, and weight-management initiatives.

Strong Revenue Reported revenue of 50M to 100M indicates a solid growth trajectory and capacity to engage in larger deals, including enterprise wellness collaborations and cross-sell opportunities with related health brands.

Digital Reach Tech stack includes Google Analytics and Microsoft Advertising, signaling readiness for data-driven marketing collaborations, performance-based campaigns, and analytics partnerships to optimize acquisition and retention.

Brand Recognition Received a 2018 recognition as a top fast weight-loss diet, suggesting credibility in the weight-management niche that can be leveraged for co-marketing, influencer programs, or program licensing discussions.

Growth Opportunities Presence in a competitive segment with peers like Noom and Jenny Craig implies opportunities for differentiation through technology integrations, loyalty programs, and scalable digital experiences to capture market share.

Similar companies to Profile Plan

Profile Plan Tech Stack

Profile Plan uses 8 technology products and services including Sage Intacct, LinkedIn Ads, Hotjar, and more. Explore Profile Plan's tech stack below.

Profile Plan's Email Address Formats

Profile Plan uses at least 7 email formats:
Profile Plan Email FormatsExamplePercentage
First.Last@profileplan.netJohn.Doe@profileplan.net
97%
First.Middle@profileplan.netJohn.Michael@profileplan.net
1%
FiMLast@profileplan.netJoMDoe@profileplan.net
1%
LastFir@profileplan.netDoeJoh@profileplan.net
1%
FLast@hmrprogram.comJDoe@hmrprogram.com
33%
First.Last@hmrprogram.comJohn.Doe@hmrprogram.com
34%
First@hmrprogram.comJohn@hmrprogram.com
33%

Frequently Asked Questions

What is Profile Plan's phone number?

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You can contact Profile Plan's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Profile Plan's stock symbol?

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Profile Plan is a publicly traded company; the company's stock symbol is MXAPX.

What is Profile Plan's official website and social media links?

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Profile Plan's official website is hmrprogram.com and has social profiles on LinkedIn.

How much revenue does Profile Plan generate?

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As of August 2026, Profile Plan's annual revenue is estimated to be $50M - $100M.

What is Profile Plan's SIC code and NAICS code?

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Profile Plan's SIC code is 8049 - Offices and Clinics of Health Practitioners, Not Elsewhere Classified and NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Profile Plan have currently?

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As of August 2026, Profile Plan has approximately 161 employees across 3 continents, including North America, Asia and Europe. Key team members include Owner: J. H., Finance Vice President: G. W. and Director Of Nutrition Services And Product Development: C. W. Explore Profile Plan's employee directory with LeadIQ.

What industry does Profile Plan belong to?

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Profile Plan operates in the Wellness and Fitness Services industry.

What technology does Profile Plan use?

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Profile Plan's tech stack includes Sage Intacct, LinkedIn Ads, Hotjar, Microsoft Clarity, Shopify, Microsoft 365, Vimeo and Piwik PRO Core.

What is Profile Plan's email format?

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Profile Plan's email format typically follows the pattern of First.Last@profileplan.net. Find more Profile Plan email formats with LeadIQ.

When was Profile Plan founded?

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Profile Plan was founded in 2012.
Profile Plan logo

Profile Plan

Wellness and Fitness ServicesSouth Dakota, United States51-200 Employees

Profile by Sanford operates in the wellness and fitness services sector, offering the Profile Plan as its core weight-management program. Based in Sioux Falls, South Dakota, the company serves individuals seeking structured guidance to manage their weight and improve wellness, operating as a mid-sized organization that emphasizes a program-led approach to weight management.

The Profile Plan targets weight-management needs through a guided program aimed at those seeking weight loss and improved wellness. In January 2018, HMR Program, Inc. was recognized as the No. 1 Best Fast Weight-Loss Diet for 2018, and the program's online presence is at hmrprogram.com.

Section iconCompany Overview

Phone number
SIC Code
8049 - Offices and Clinics of Health Practitioners, Not Elsewhere Classified
Stock Symbol
MXAPX
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Profile Plan's revenue is estimated to be in the range of $50M - $100M

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