Expanding Global Presence Prometeon Tyre Group operates internationally across commercial, agricultural, and OTR sectors, with a multicultural workforce and active participation in major industry events like Solutrans and Agritechnica. This global footprint and active market engagement present opportunities to offer tailored, region-specific solutions and expand sales in diverse markets.

Focus on Innovation and Sustainability The company's emphasis on #PrometeonTechnology and investments in sustainable manufacturing, including a EUR 185 million plant holding ISO 50001 energy and ISCC Plus bio-material certifications, position it as a leader in eco-friendly tyres. Selling advanced, sustainable tyre solutions to environmentally conscious fleets can open new revenue streams.

Strong Industry Recognition Being named Tyre Manufacturer of the Year at the NTDA awards enhances its credibility and attractiveness to potential clients. Targeting fleet operators and distributors valuing industry awards and proven quality can help increase market penetration and secure large contracts.

Strategic Fleet Contracts The recent exclusive supply contracts with major fleet operators like ForFarmers UK demonstrate the company’s capability to secure significant, long-term fleet maintenance agreements. There is an opportunity to approach other fleet management companies and large-scale transport and agricultural firms with customized maintenance and supply solutions.

Diversified Product Portfolio With a shift from producing Pirelli-branded tyres to a multi-brand, multi-product approach, Prometeon offers extensive technological innovations tailored to commercial, agricultural, and OTR sectors. Selling innovative, high-performance tyres suited to evolving market demands can help attract new customers seeking specialized solutions.