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Insights

Target Perimenopause Market Proov's recent launch of the Empower perimenopause testing system presents a lucrative sales opportunity to target women transitioning into perimenopause who seek personalized wellness solutions and hormone health tracking.

Capture Affordable Fertility Segment The introduction of an affordable at-home fertility program by Proov opens up a significant sales avenue to cater to budget-conscious consumers looking for reliable fertility tests and personalized guidance.

Utilize Partnership for Market Penetration Collaborating with healthcare platforms like Hellowisp for offering ovarian reserve and hormone testing not only amplifies brand visibility but also boosts sales by tapping into a wider customer base seeking comprehensive fertility solutions.

Expand Retail Distribution Partnering with companies like 2San Global Limited to distribute at-home fertility tests in physical retail stores across multiple states presents an excellent opportunity to expand market reach and drive sales through offline channels.

Leverage First-to-Market Products Proov's launch of innovative products like the PdG-test and the Proov Path to Pregnancy program positions the company as a leader in offering cutting-edge solutions in fertility management, paving the way for increased sales and market dominance.

Similar companies to Proov

Proov Tech Stack

Proov uses 8 technology products and services including Google Hosted Libraries, Vue.js, Moment.js, and more. Explore Proov's tech stack below.

  • Google Hosted Libraries
    Content Delivery Network
  • Vue.js
    Javascript Frameworks
  • Moment.js
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Polyfill
    Javascript Libraries
  • Priority Hints
    Performance
  • Google Tag Manager
    Tag Management
  • Octane AI
    Widgets

Proov's Email Address Formats

Proov uses at least 2 format(s):
Proov Email FormatsExamplePercentage
First@mfbfertility.comJohn@mfbfertility.com
100%
First@proovtest.comJohn@proovtest.com
100%

Frequently Asked Questions

Where is Proov's headquarters located?

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Proov's main headquarters is located at 720 Austin Ave 100-305 Erie, Colorado US. The company has employees across 2 continents, including North AmericaEurope.

What is Proov's official website and social media links?

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Proov's official website is proovtest.com and has social profiles on LinkedIn.

How much revenue does Proov generate?

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As of September 2024, Proov's annual revenue reached $3.8M.

What is Proov's NAICS code?

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Proov's NAICS code is 3391 - Medical Equipment and Supplies Manufacturing.

How many employees does Proov have currently?

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As of September 2024, Proov has approximately 25 employees across 2 continents, including North AmericaEurope. Key team members include CEO / Director: M. B.Chief Product Officer: E. P.Chief Marketing Officer: M. P.. Explore Proov's employee directory with LeadIQ.

What industry does Proov belong to?

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Proov operates in the Medical Equipment Manufacturing industry.

What technology does Proov use?

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Proov's tech stack includes Google Hosted LibrariesVue.jsMoment.jsjQueryPolyfillPriority HintsGoogle Tag ManagerOctane AI.

What is Proov's email format?

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Proov's email format typically follows the pattern of . Find more Proov email formats with LeadIQ.

How much funding has Proov raised to date?

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As of September 2024, Proov has raised $9.7M in funding. The last funding round occurred on Dec 15, 2021 for $9.7M.

When was Proov founded?

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Proov was founded in 2016.
Proov

Proov

Medical Equipment ManufacturingColorado, United States11-50 Employees

Proov offers a suite of diagnostics to provide fertility and menopause insights throughout the entire menstrual cycle.

When paired with the free Proov Insight app, Proov's easy, at-home urine tests provide a science-backed fertility coach right in your hand.  First, a woman can measure all of the menstrual hormones daily with Proov tests, then snap a photo of each test within the Insight app.  Then, a woman can follow the in-app prompts throughout her cycle to understand ovulation status, get daily insights and an Ovulation Insights score.  Finally, the app generates a personalized action plan to maximize her wellness or develop a fertility strategy. 

Proov was founded by Amy Beckley, Ph.D, the "infertile scientist," after three years of infertility and seven miscarriages.  Amy applied her own science expertise to uncover a problem with ovulation quality. With help from her doctor and progesterone support, Amy was able to get pregnant with her daughter.

Proov is a venture capital backed company and the leader in understanding hormone health on the basis of tracking pregnanediol glucuronide (PdG), a metabolite of progesterone.

Section iconCompany Overview

Headquarters
720 Austin Ave 100-305 Erie, Colorado US
NAICS Code
3391 - Medical Equipment and Supplies Manufacturing
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $9.7M

    Proov has raised a total of $9.7M of funding over 5 rounds. Their latest funding round was raised on Dec 15, 2021 in the amount of $9.7M.

  • $10M

    Proov's revenue is in the range of $10M

Section iconFunding & Financials

  • $9.7M

    Proov has raised a total of $9.7M of funding over 5 rounds. Their latest funding round was raised on Dec 15, 2021 in the amount of $9.7M.

  • $10M

    Proov's revenue is in the range of $10M

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