Expanding to capture more market share Properly was acquired by Pine to capture more of the Canadian home-buying process, indicating a potential opportunity for collaboration and expansion in the real estate technology market.

Strong financial backing and growth With over $190 million raised in equity and debt capital, including recent financing rounds of $44 million, Properly demonstrates robust financial health and growth potential, presenting an opportunity for high-value partnerships.

Tech innovation for competitive edge Properly's innovative tech stack, including Docker, Salesforce, Python, and more, positions the company as a leader in real estate technology. Engaging with Properly could provide access to cutting-edge solutions for sales enhancement.

Launching disruptive tools for market disruption Properly's launches of tools like Instant Estimate and ProperPrice signal their commitment to industry disruption and innovation. Leveraging these tools could differentiate sales strategies and drive customer engagement.

Recognition as a great workplace for partnership Being recognized as a Great Place to Work in Canada underscores Properly's dedication to employee engagement and success. Partnering with Properly could provide access to a talented and motivated team, enhancing collaboration and sales performance.