Insights

Strong Market Presence PT Mustika Ratu Tbk has a well-established presence in Indonesia's personal care market, with a history dating back to 1975 and a wide distribution network across major Indonesian cities. This indicates an opportunity to introduce new product lines or premium segments to their existing customer base through targeted marketing campaigns.

Recognition & Awards Receiving the 2022 Asia Africa Business Award enhances the company's reputation and credibility, which could facilitate partnerships with international suppliers and brand collaborations, opening avenues to expand product offerings and leverage their award-winning status.

Digital Engagement Utilizing diverse digital tools such as Shopify, Google Analytics, and social media integrations, PT Mustika Ratu demonstrates active online engagement and e-commerce presence. There is an opportunity to expand digital marketing initiatives, influencer collaborations, and online exclusives to boost sales.

Product Diversification The company's extensive activity scope including jamu, cosmetics, and health drinks suggests a potential to cross-sell or bundle products. Introducing complementary health and beauty products, especially with an authentic and traditional appeal, can capture broader customer interests.

Growth Potential As a homegrown company competing alongside global giants like L'Oréal and Unilever, PT Mustika Ratu can leverage its cultural heritage and natural ingredient focus to target niche markets seeking authentic, natural personal care solutions, creating opportunities for market expansion domestically and regionally.

Similar companies to PT Mustika Ratu Tbk

PT Mustika Ratu Tbk Tech Stack

PT Mustika Ratu Tbk uses 8 technology products and services including Microsoft 365, Font Awesome, Isotope, and more. Explore PT Mustika Ratu Tbk's tech stack below.

  • Microsoft 365
    Email
  • Font Awesome
    Font Scripts
  • Isotope
    Javascript Libraries
  • HSTS
    Security
  • UIKit
    UI Frameworks
  • Bootstrap
    UI Frameworks
  • HTTP/3
    Web & Portal Technology
  • Hostinger
    Web Hosting

PT Mustika Ratu Tbk's Email Address Formats

PT Mustika Ratu Tbk uses at least 1 format(s):
PT Mustika Ratu Tbk Email FormatsExamplePercentage
First.Last@mustika-ratu.co.idJohn.Doe@mustika-ratu.co.id
93%
First@mustika-ratu.co.idJohn@mustika-ratu.co.id
4%
First_Last@mustika-ratu.co.idJohn_Doe@mustika-ratu.co.id
2%
FMLast@mustika-ratu.co.idJMDoe@mustika-ratu.co.id
1%

Frequently Asked Questions

Where is PT Mustika Ratu Tbk's headquarters located?

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PT Mustika Ratu Tbk's main headquarters is located at Jalan Jenderal Gatot Subroto No.74-75, RT.2/RW.1, Menteng Dalam, Tebet, Graha Mustika Ratu Jakarta Selatan, Jakarta 12870, ID. The company has employees across 2 continents, including AsiaOceania.

What is PT Mustika Ratu Tbk's official website and social media links?

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PT Mustika Ratu Tbk's official website is mustika-ratu.co.id and has social profiles on LinkedIn.

What is PT Mustika Ratu Tbk's NAICS code?

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PT Mustika Ratu Tbk's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does PT Mustika Ratu Tbk have currently?

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As of October 2025, PT Mustika Ratu Tbk has approximately 1K employees across 2 continents, including AsiaOceania. Key team members include Chief Financial Officer: J. S. C.Head Of Retail Marketing: B. P.Head Of Corporate Communications: M. A.. Explore PT Mustika Ratu Tbk's employee directory with LeadIQ.

What industry does PT Mustika Ratu Tbk belong to?

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PT Mustika Ratu Tbk operates in the Personal Care Product Manufacturing industry.

What technology does PT Mustika Ratu Tbk use?

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PT Mustika Ratu Tbk's tech stack includes Microsoft 365Font AwesomeIsotopeHSTSUIKitBootstrapHTTP/3Hostinger.

What is PT Mustika Ratu Tbk's email format?

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PT Mustika Ratu Tbk's email format typically follows the pattern of First.Last@mustika-ratu.co.id. Find more PT Mustika Ratu Tbk email formats with LeadIQ.

When was PT Mustika Ratu Tbk founded?

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PT Mustika Ratu Tbk was founded in 1975.
PT Mustika Ratu Tbk

PT Mustika Ratu Tbk

Personal Care Product ManufacturingIndonesia1001-5000 Employees

Perusahaan ini dibangun pada tahun 1975, dimulai dari garasi rumah Hj. DR BRA Mooryati Soedibyo, SS., M.Hum. Pada tahun 1978, perusahaan mulai menjalankan bisnis secara komerisal dengan memproduksi jamu yang didistribusi di Jakarta, Semarang, Surabaya, Bandung dan Medan.

Dalam perkembangannya, permintaan konsumen meningkat sehingga di tahun 1980an perusahaan mulai mengembangkan bermacam jenis kosmetik tradisional.

Pada 8 April 1981, pabrik perusahaan dioperasikan secara resmi. Dengan tujuan untuk memperkuan struktur kapitalisasi juga untuk mengimplementasi visinya sebagai perusahaan kosmetik dan jamu alami dengan teknologi tinggi terbaik di Indonesia, perusahaan membuat penawaran publik dan merekam sahamnya di PT. Bursa Efek Jakarta pada tahun 1995. Perusahaan mulai menerapkan standar internasional ISO 9002 dalam sistem manajemen mutu dan ISO 14001 dalam sistem manajemen lingkungan sejak tahun 1996.

Ruang lingkup dari aktivitas perusahaan meliputi fabrikasi, perdagangan, distribusi jamu, kosmetik dan minuman kesehatan dan lain-lain yang berkaitan dengan aktivitas bisnis.

Perusahaan berdomisili di Jalan Gatot Subroto Kav. 74-74, Jakarta Selatan dan pabrik berlokasi di Jalan Raya Bogor KM 26,4, Ciracas, Jakarta Timur.

Section iconCompany Overview

Headquarters
Jalan Jenderal Gatot Subroto No.74-75, RT.2/RW.1, Menteng Dalam, Tebet, Graha Mustika Ratu Jakarta Selatan, Jakarta 12870, ID
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
1975
Employees
1001-5000

Section iconFunding & Financials

  • $25M$50M

    PT Mustika Ratu Tbk's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    PT Mustika Ratu Tbk's revenue is estimated to be in the range of $25M$50M

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