Growth Leadership With the appointment of Robert Bensoussan as chairman in November 2025, Oriflame is positioning itself for a new phase of expansion. This leadership change suggests potential sales opportunities in strategic partnerships and new market development initiatives.

Environmental Commitment Being recognized as a European Climate Leader for five consecutive years demonstrates Oriflame's strong sustainability focus, appealing to eco-conscious consumers and opening avenues for collaborations in green product lines and sustainable packaging solutions.

Product Innovation Recent launches such as the Wellosophy skin collection and the All or Nothing Amplified Parfum reflect a commitment to innovative, bold product offerings, indicating opportunities to pitch new formulations, exclusive ingredients, or personalized skincare solutions.

Community Engagement Oriflame's active campaigns like the Beauty Bus Tour and Wellosophy Bootcamp highlight their dedication to direct consumer engagement and health-oriented initiatives, providing openings for wellness-focused product bundles and experiential marketing collaborations.

Market Expansion Persistent growth in markets like India, coupled with strategic initiatives such as local partnerships and regional campaigns, signals fertile grounds for sales expansion, especially around new product launches and brand awareness activities tailored to diverse markets.