Policy coalition There is an opportunity to offer tailored public policy coalition services to larger firms and government-facing nonprofits seeking bipartisan engagement, leveraging PPS's track record with Fortune 100 stakeholders and cross-sector partnerships.

Small business focus Position PPS as a premier resource for SMBs navigating policy barriers and access to resources, expanding offerings around small business advocacy, resource communities, and SBA-aligned engagement programs.

AI and innovation Capitalize on recent partnerships around AI adoption for SMBs by offering policy guidance, practical governance frameworks, and business impact assessments to help clients remove regulatory roadblocks to AI deployment.

Public affairs tech Leverage and upsell technology-enabled services by highlighting existing tech stack integrations (Cloud, collaboration, accessibility, recruitment platforms) to deliver scalable policy advocacy programs for mid-market and larger clients.

Strategic partnerships Propose joint go-to-market and co-branded initiatives with financial services, tech platforms, and non-profits to expand reach into networks like PayPal, AARP, and NMSDC, accelerating client acquisition and coalition impact.