Insights

Unique Design Appeal PUMP! Underwear’s bold and eye-catching color contrasts and innovative fabric choices position it as a trendsetter in the athletic underwear segment, appealing to consumers seeking both style and performance-oriented underwear.

Niche Market Focus With a strong emphasis on sporty, athletic-themed underwear and collaborations with boxing and sport-inspired visuals, there is an opportunity to target fitness enthusiasts, athletes, and active lifestyle brands for cross-promotions or expansions.

Premium Fabric Quality Their use of custom, high-quality, durable mesh fabric tailored for comfort and longevity creates a premium product image, opening avenues for marketing to consumers who prioritize durability and comfort in underwear.

Digital Engagement Utilizing platforms such as Twitter Ads and targeted data tracking tools indicates active audience engagement. This suggests potential for expanding digital campaigns to reach broader segments and increase direct online sales.

Growth Potential With estimated revenues ranging from $1M to $10M and a focused niche, PUMP! Underwear presents an opportunity for business development efforts aimed at scaling distribution channels, retail partnerships, and international expansion.

Similar companies to PUMP! Underwear

PUMP! Underwear Tech Stack

PUMP! Underwear uses 8 technology products and services including Twitter Ads, Open Graph, Cloudflare, and more. Explore PUMP! Underwear's tech stack below.

  • Twitter Ads
    Advertising
  • Open Graph
    Content Management System
  • Cloudflare
    Content Management System
  • Element UI
    Javascript Frameworks
  • Klaviyo
    Marketing Automation
  • PHP
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Nginx
    Web Servers

Media & News

PUMP! Underwear's Email Address Formats

PUMP! Underwear uses at least 1 format(s):
PUMP! Underwear Email FormatsExamplePercentage
First@wearpump.comJohn@wearpump.com
50%
First@wearpump.comJohn@wearpump.com
50%

Frequently Asked Questions

Where is PUMP! Underwear's headquarters located?

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PUMP! Underwear's main headquarters is located at Montreal, quebec H3G1A2 CA. The company has employees across 3 continents, including South AmericaNorth AmericaEurope.

What is PUMP! Underwear's official website and social media links?

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PUMP! Underwear's official website is wearpump.com and has social profiles on LinkedIn.

What is PUMP! Underwear's NAICS code?

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PUMP! Underwear's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does PUMP! Underwear have currently?

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As of October 2025, PUMP! Underwear has approximately 51 employees across 3 continents, including South AmericaNorth AmericaEurope. Key team members include Gerente General: E. A.Account Executive: S. M. B. S.. Explore PUMP! Underwear's employee directory with LeadIQ.

What industry does PUMP! Underwear belong to?

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PUMP! Underwear operates in the Retail Apparel and Fashion industry.

What technology does PUMP! Underwear use?

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PUMP! Underwear's tech stack includes Twitter AdsOpen GraphCloudflareElement UIKlaviyoPHPGoogle Tag ManagerNginx.

What is PUMP! Underwear's email format?

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PUMP! Underwear's email format typically follows the pattern of First@wearpump.com. Find more PUMP! Underwear email formats with LeadIQ.

When was PUMP! Underwear founded?

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PUMP! Underwear was founded in 2008.

PUMP! Underwear

Retail Apparel and Fashionquebec, Canada51-200 Employees

PUMP! Underwear is made in boxer brief, brief and jockstrap styles but the brand’s designs and stylistic decisions are in no way limited. With color choices usually revolving around striking reds with contrasting whites and popping blacks, PUMP! Underwear stands out amongst the crowd. Their prominent use of bold, eye-catching color contrasts sets them apart from other, more generic, underwear designs and styles.

The PUMP! Underwear brand defies limits, not only in its design, color choice and look but also in its use of fabric. PUMP! prides itself on choosing fabric carefully, and often has custom fabric made for their underwear, specifically. Being a somewhat sporty brand, PUMP! believes their underwear should “feel natural and comfortable yet also be durable and of the highest quality.” PUMP! is well known for such innovative and comfortable fabric choices, often utilizing soft, yet durable and long lasting mesh.

As shown as a common theme in the brand’s photo shoots with boxing matches and other sport-themed scenarios, PUMP! Underwear creates a trendy athletic underwear all its own. You don’t have to be an athlete to feel like one in PUMP! Underwear.

We differentiate ourselves through a combination of unique designs and styles merged with unequaled standards of quality and authenticity.

Section iconCompany Overview

Headquarters
Montreal, quebec H3G1A2 CA
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2008
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    PUMP! Underwear's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    PUMP! Underwear's revenue is estimated to be in the range of $1M$10M

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