Insights

Premium Lifestyle Brand PURE Group operates as Asia's leading premium wellness and fitness lifestyle brand with a diverse portfolio including yoga, fitness, Pilates, nutrition, and online offerings, positioning it as a comprehensive provider of health and wellness services aimed at a high-end clientele.

Expanding Footprint With locations across Hong Kong, Shanghai, Beijing, and Singapore, PURE Group’s geographic presence demonstrates a growth-oriented approach that provides opportunities to introduce advanced digital or member engagement solutions across multiple markets.

Strong Revenue Performance Generating between one and ten billion USD in revenue with a sizable workforce, PURE Group displays robust financial health, indicating potential for scale-up investments in innovative technologies or loyalty programs to further boost member retention.

Technology Utilization The company employs a modern tech stack including analytics, digital marketing tools, and cloud services, suggesting an openness to adopting emerging tech solutions that can enhance customer experience, operational efficiency, or personalized wellness offerings.

Aligned Values and Culture With core values emphasizing passion, attitude, teamwork, and honesty, PURE Group presents an opportunity for partnerships or programs that align with their community-driven ethos, fostering engagement and brand loyalty among high-end consumers seeking premium wellness experiences.

PURE Group Tech Stack

PURE Group uses 8 technology products and services including Bing Ads, Microsoft Clarity, Site Kit, and more. Explore PURE Group's tech stack below.

  • Bing Ads
    Advertising Networks
  • Microsoft Clarity
    Analytics
  • Site Kit
    Analytics
  • Amazon S3
    Content Delivery Network
  • Google Maps
    Maps
  • Elementor
    Page Builders
  • X-Content-Type-Options
    Web & Portal Technology
  • Google Analytics
    Web Analytics

Media & News

PURE Group's Email Address Formats

PURE Group uses at least 2 format(s):
PURE Group Email FormatsExamplePercentage
First.Last@pure-international.comJohn.Doe@pure-international.com
96%
First.Middle@pure-international.comJohn.Michael@pure-international.com
1%
Last.First@pure-international.comDoe.John@pure-international.com
2%
LFirst@pure-international.comDJohn@pure-international.com
1%

Frequently Asked Questions

What is PURE Group's official website and social media links?

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PURE Group's official website is pure-360.com.hk and has social profiles on LinkedInCrunchbase.

What is PURE Group's SIC code NAICS code?

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PURE Group's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does PURE Group have currently?

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As of January 2026, PURE Group has approximately 411 employees across 6 continents, including AsiaEuropeNorth America. Key team members include Chief Marketing Officer: G. W.Chief Operating Officer: B. Y.Chief Financial Officer: E. W.. Explore PURE Group's employee directory with LeadIQ.

What industry does PURE Group belong to?

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PURE Group operates in the Wellness and Fitness Services industry.

What technology does PURE Group use?

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PURE Group's tech stack includes Bing AdsMicrosoft ClaritySite KitAmazon S3Google MapsElementorX-Content-Type-OptionsGoogle Analytics.

What is PURE Group's email format?

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PURE Group's email format typically follows the pattern of First.Last@pure-international.com. Find more PURE Group email formats with LeadIQ.

When was PURE Group founded?

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PURE Group was founded in 2002.

PURE Group

Wellness and Fitness ServicesHong Kong Island, Hong Kong201-500 Employees

Founded in 2002 and headquartered in Hong Kong, The PURE Group is Asia’s leading premium lifestyle brand that includes PURE Yoga, PURE Fitness, PURE Pilates, Re:set by PURE, PURE Nutrition, nood food, PURE Online and FUZE. 

PURE Group has locations in Hong Kong, Shanghai, Beijing and Singapore. The PURE Group is an integrated community dedicated to helping people lead a happier, balanced 360˚ lifestyle.

 •  Our Vision
TURN LIFE ON. To inspire and support healthier, happier lives.

 •  Our Mission
Provide premium experiences for body and mind – where the community feel special and motivated to explore and progress to the best version of themselves.

 •  PURE PATH
If you embody the PURE PATH core value – Passion, +Attitude, Teamwork, and Honesty, we invite you to join our dynamic team!

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2002
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $1B$10B

    PURE Group's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    PURE Group's revenue is estimated to be in the range of $1B$10B

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