PURELEI Employee Directory
Retail Luxury Goods and JewelryBaden-württemberg, Germany51-200 Employees
PURELEI is a mid-sized jewelry retailer based in Mannheim, Baden-Württemberg, Germany, founded in 2016. It operates in the retail luxury goods and jewelry space, offering premium pieces that are waterproof and long-lasting for wear in various settings. The company designs, markets, and ships its products from its Mannheim logistics center to customers worldwide. The business emphasizes e-commerce and influencer marketing in Germany and has built sizable followings on Instagram and TikTok. It also engages in charitable and environmental initiatives and, in 2023, launched an International Women's Day series along with the #TYBON campaign.