Insights

Premium Ethical Position Purpose Pet Food emphasizes its commitment to humane treatment and organic, human-grade ingredients, appealing to pet owners who prioritize ethically sourced and high-quality nutrition, creating opportunities to target premium market segments.

Award-Winning Products Winning the Cat Food Freeze Dried Product of the Year at the 2022 Pet Independent Innovation Awards enhances brand recognition and credibility, paving the way for expansion into retail channels that favor award-winning products.

Sustainable Sourcing By working only with suppliers committed to humane and organic practices, Purpose aligns with the increasing consumer demand for sustainable pet food options, opening avenues for partnerships and product line extensions.

Digital Engagement Utilizing advanced tech such as Vue.js, React, and real-time search tools suggests a strong online presence, which can be leveraged to increase direct-to-consumer sales and targeted marketing campaigns.

Growing Market Niche As a smaller, innovative player in a competitive industry dominated by large companies, Purpose presents opportunities to capture a niche segment of health-conscious pet owners seeking ethical, high-quality freeze-dried pet foods.

Similar companies to Purpose Pet Food

Purpose Pet Food Tech Stack

Purpose Pet Food uses 8 technology products and services including Google Fonts API, Element UI, JSON-LD, and more. Explore Purpose Pet Food's tech stack below.

  • Google Fonts API
    Font Scripts
  • Element UI
    Javascript Frameworks
  • JSON-LD
    Javascript Frameworks
  • Preact
    Javascript Libraries
  • Recharge
    Payment Processing
  • Algolia Realtime Search
    Search Engines
  • Google Analytics
    Web Analytics
  • Ionicons
    Web Fonts

Purpose Pet Food's Email Address Formats

Purpose Pet Food uses at least 1 format(s):
Purpose Pet Food Email FormatsExamplePercentage

Frequently Asked Questions

Where is Purpose Pet Food's headquarters located?

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Purpose Pet Food's main headquarters is located at 244 Fifth Avenve, Suite D157 New York, NY 10001, US. The company has employees across 1 continents, including North America.

What is Purpose Pet Food's official website and social media links?

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Purpose Pet Food's official website is purposepetfood.com and has social profiles on LinkedIn.

What is Purpose Pet Food's NAICS code?

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Purpose Pet Food's NAICS code is 311 - Food Manufacturing.

How many employees does Purpose Pet Food have currently?

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As of October 2025, Purpose Pet Food has approximately 11 employees across 1 continents, including North America. Key team members include International Sales Marketing: L. T.. Explore Purpose Pet Food's employee directory with LeadIQ.

What industry does Purpose Pet Food belong to?

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Purpose Pet Food operates in the Food and Beverage Manufacturing industry.

What technology does Purpose Pet Food use?

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Purpose Pet Food's tech stack includes Google Fonts APIElement UIJSON-LDPreactRechargeAlgolia Realtime SearchGoogle AnalyticsIonicons.

When was Purpose Pet Food founded?

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Purpose Pet Food was founded in 2014.

Purpose Pet Food

Food and Beverage ManufacturingUnited States11-50 Employees

Purpose is a line of freeze-dried dog food and treats for dogs and cats that reflects the ethical values of animal lovers.  

At Purpose, we believe the humane treatment of animals should extend to those who make up a pet’s ancestral diet. Therefore, the practices of our suppliers are always guided by an attitude of care, responsibility and respect. 

We only work with suppliers who either have a humanely raised certification label or have extensive humanely raised practices. Our food and treats are passionately prepared using humanely-raised and human-grade, antibiotic-free and steroid-free meats, poultry, certified organic produce, certified organic minerals and natural vitamins in a human-grade food production facility in the USA.

Section iconCompany Overview

Headquarters
244 Fifth Avenve, Suite D157 New York, NY 10001, US
NAICS Code
311 - Food Manufacturing
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Purpose Pet Food's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Purpose Pet Food's revenue is estimated to be in the range of $1M$10M

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