Sustainability focus PUSH positions itself as a design lab helping communities and organizations innovate in a sustainable way, signaling an opportunity to offer services that combine service design with sustainability goals for public bodies and partners.

Public sector alignment With a mission to push cities forward and improve citizens’ experiences, PUSH appears well-suited for collaborations with municipal governments, universities, and public agencies seeking user-centered innovations.

Boutique agility Small team size (2-10 employees) suggests flexibility and personalized engagement, presenting a sales angle focused on high-touch, tight-knit project delivery for targeted initiatives.

Tech-enabled services Utilizes a modern tech stack (Shopify, Google Workspace, analytics tools) that can be leveraged to propose end-to-end digital service design, platforms, and data-driven citizen experiences for clients.

Growth through partnerships Funding and revenue signals are modest, indicating potential opportunities to scale via strategic partnerships, co-development projects, or grant-funded programs with larger entities or consortia.