Strategic partnerships Qiiwi Games has an active track record of partnering with brands and media companies (Banijay Brands, All3Media) to develop licensed match-3 and family-friendly games. This presents a sales opportunity to propose branded game collaborations or co-publishing with other entertainment franchises targeting casual gamers.

Licensed IP leverage Recent and ongoing collaborations around Extreme Makeover: Home Edition and MasterChef show strong potential for IP licensing deals. Target studios or networks with recognizable licenses to accelerate user acquisition through established fan bases.

Global expansion With studios in Sweden and Cyprus and a history of worldwide soft launches, Qiiwi is positioned to scale across Europe and beyond. Propose market-entry partnerships or localized title development to capitalize on regional preferences and app store optimization opportunities.

Monetization potential Current revenue is under one million, indicating room for upsell and monetization optimization. Present strategies around live ops, cross-promotions, seasonal events, and premium content to increase ARPMAU among casual players.

Tech & data readiness Existing tech stack includes analytics, security, and standard web technologies. Offer solutions that enhance user analytics, fraud prevention, and personalized recommendations to improve engagement and lifetime value for advertisers and publishers.