Insights

Expanding Market Presence Miniclip has recently intensified its growth strategy through significant acquisitions, notably acquiring Easybrain for 1.2 billion dollars, which indicates a strong push to diversify and expand its portfolio in the mobile gaming sector. This growth trajectory presents opportunities to offer complementary marketing, advertising, and technology solutions to support their ongoing expansion efforts.

Strategic Partnerships The company's recent collaboration with InGame Esports and partnerships with companies like Make-A-Wish International and Codashop showcase its commitment to community engagement and monetization strategies. These relationships open avenues for joint marketing campaigns and sponsorship opportunities that can enhance brand visibility and revenue streams.

Targeting Mobile Growth With over 60 high-quality mobile games and a dedicated global user base exceeding 400 million monthly active users, Miniclip demonstrates a primary focus on mobile platforms. Selling products and services related to mobile advertising, user engagement tools, or analytics could align well with their core business model to optimize user retention and monetization.

Diversified Content Portfolio Miniclip’s portfolio spans various game genres including casual puzzles, sports, and multiplayer games, serving a broad demographic. There is potential to introduce targeted advertising solutions, in-game purchases enhancements, or new content partnerships that can drive further revenue from their diverse user base.

Financial and Operational Scale Operating with a revenue range of 100 to 250 million dollars and a workforce of approximately 1,600 employees across multiple countries, Miniclip is positioned as a mid-sized leader in digital entertainment. This scale offers opportunities to propose scalable enterprise solutions, licensing, or technology upgrades to support their continued growth without disrupting ongoing operations.

Miniclip Tech Stack

Miniclip uses 8 technology products and services including Domo, Travis CI, Microsoft Excel, and more. Explore Miniclip's tech stack below.

  • Domo
    Business Intelligence
  • Travis CI
    Continuous Integration
  • Microsoft Excel
    Editors
  • Microsoft Word
    Office Suites
  • PHP
    Programming Languages
  • TypeScript
    Programming Languages
  • iOS
    Programming Languages
  • VMware
    Virtualisation Software

Media & News

Miniclip's Email Address Formats

Miniclip uses at least 1 format(s):
Miniclip Email FormatsExamplePercentage
First.Last@miniclip.comJohn.Doe@miniclip.com
89%
FirstLast@miniclip.comJohnDoe@miniclip.com
9%
FirLast@miniclip.comJohDoe@miniclip.com
1%
FiLast@miniclip.comJoDoe@miniclip.com
1%

Frequently Asked Questions

What is Miniclip's official website and social media links?

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Miniclip's official website is miniclip.com and has social profiles on LinkedIn.

How much revenue does Miniclip generate?

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As of December 2025, Miniclip's annual revenue is estimated to be $40M.

What is Miniclip's SIC code NAICS code?

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Miniclip's SIC code is 7372 - Prepackaged Software NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Miniclip have currently?

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As of December 2025, Miniclip has approximately 1.6K employees across 6 continents, including EuropeAsiaNorth America. Key team members include Chief Executive Officer: S. C.Chief Product Officer: J. R.Chief Analytics Officer: P. B.. Explore Miniclip's employee directory with LeadIQ.

What industry does Miniclip belong to?

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Miniclip operates in the Entertainment Providers industry.

What technology does Miniclip use?

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Miniclip's tech stack includes DomoTravis CIMicrosoft ExcelMicrosoft WordPHPTypeScriptiOSVMware.

What is Miniclip's email format?

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Miniclip's email format typically follows the pattern of First.Last@miniclip.com. Find more Miniclip email formats with LeadIQ.

When was Miniclip founded?

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Miniclip was founded in 2001.

Miniclip

Entertainment ProvidersNeuchâtel, Switzerland1001-5000 Employees

Miniclip is a global leader in digital games and one of the world's biggest developers and publishers of mobile games, with a mission of unleashing the gamer in everyone. It distributes highly engaging games to a global audience of over 400 million monthly and 65 million daily active users across mobile, PC, console, social, and online platforms. Operating in 12 countries, Miniclip develops and launches games in multiple categories across its 20 studios. 

Founded in 2001 with an internationally recognised brand name, Miniclip has successfully grown a global audience across 195 countries and six continents. It has a unique understanding of the digital games space, developing and distributing a strong portfolio of over 60 high-quality mobile games globally. 

To date, Miniclip’s studios and companies, which have generated more than 10 billion downloads, include the following digital games: 8 Ball Pool™, Subway Surfers™, Golf Battle™, Football Strike™, Carrom Pool™, OSM - Online Soccer Manager™, Football Rivals ™, Pure Sniper ™, Puzzle Page ™, Head Ball 2™, Motorsport Manager™, Darts of Fury™, Ultimate Golf™, Mini Football ™, Triple Match 3D ™, Agar.io™ and PowerWash Simulator ™.

Section iconCompany Overview

SIC Code
7372 - Prepackaged Software
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2001
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    Miniclip's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Miniclip's revenue is estimated to be in the range of $100M$250M

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