Industry Collaboration Target opportunities with Quality Assurance & Training Connection by highlighting complementary benefits with Verint and other major CX platforms, positioning QATC members as a prime audience for customer engagement optimization and contact center best practices.

Membership Focus Leverage the tight-knit, small-member model (2-10 employees) to offer scalable, affordable solutions such as modular training, certification prep, and bite-sized QA programs that can grow with member organizations as they expand.

Knowledge Network Propose value-added services around conferences, newsletters, and online forums by offering tailored insights, sponsored sessions, and exclusive vendor showcases to reach decision-makers and practitioners in QA and training within call centers.

Executive Access Engage with leadership led by an experienced executive director and recognized educators to position high-touch, outcome-focused offerings such as competency assessments, process optimization, and measurable training ROI for member organizations.

Market Positioning Capitalize on the association’s growth potential in professional training for call centers by presenting scalable technology partnerships, analytics-led training solutions, and certification programs that align with industry leaders and mid-market call centers.