Premium New York Brand Target retailers and distributors seeking premium, timeless fashion with a New York origin story. Position rag & bone as a premium but authentic brand that blends British tailoring, American workwear, and New York edge to attract multi-brand luxury and upscale department store partners.

Scale and Revenue Leverage the established revenue range of one billion to ten billion to approach wholesale and licensing opportunities with larger retailers, while presenting scalable collaboration models such as exclusive capsules, co-branded lines, or regional drops for controlled margin growth.

Strong Employee Voice Highlight an inclusive culture and employee empowerment as a selling point to retailers prioritizing ESG and brand storytelling. Propose collaboration on sustainability initiatives, supplier code of conduct programs, and responsible sourcing narratives to enhance the partner’s corporate responsibility credentials.

Global Competitive Position Differentiate from peers by emphasizing a unique blend of British tailoring, American workwear, and authentic New York identity. Seek partnerships with specialty retailers looking for distinctive product stories and differentiated assortments that stand out in crowded markets.

Growth through Collaborations Propose strategic partnerships such as limited editions, exclusive fabrications, or regional drops with department stores and online platforms. Use rag & bone’s heritage and scalable production to craft time‑bound campaigns that drive urgency and incremental sell‑through.