Insights

Strong Audience Share Rai maintains a significant market presence in Italy with a high audience share of 42.3%, indicating a large and engaged viewership that offers substantial advertising and sponsorship opportunities.

Public Funding Reliance With half of its revenue derived from broadcast license fees, Rai presents potential avenues for partnerships in public service broadcasting innovations and digital content distribution that align with its funding model.

Digital and Global Expansion Rai's active participation in international events such as Prix Italia and Eurovision, along with new content launches like AI-driven formats, suggests opportunities for international collaborations, content syndication, and advanced media technology solutions.

Media Innovation Focus Recent initiatives like AI-driven comedy formats and MIPCOM lineup showcase Rai's interest in cutting-edge entertainment technologies, creating openings for tech vendors, content distributors, and digital platform providers.

Partnership and Sponsorship Opportunities Collaborations with global entities such as DAZN and participation in major events position Rai as a strategic partner for advertising agencies, technology providers, and international media firms seeking access to Italy's large broadcast market.

Similar companies to Rai

Rai Tech Stack

Rai uses 8 technology products and services including Adobe CDN, MySQL, Informatica, and more. Explore Rai's tech stack below.

  • Adobe CDN
    Content Delivery Network
  • MySQL
    Database
  • Informatica
    Enterprise
  • Swiper
    Javascript Libraries
  • Linux
    Programming Languages
  • X-XSS-Protection
    Security
  • Google Tag Manager
    Tag Management
  • Adobe Creative Suite
    Visualisation Software

Rai's Email Address Formats

Rai uses at least 1 format(s):
Rai Email FormatsExamplePercentage
First.Last@rai.itJohn.Doe@rai.it
55%
F.Last@rai.itJ.Doe@rai.it
32%
FLast@rai.itJDoe@rai.it
10%
L.First@rai.itD.John@rai.it
3%

Frequently Asked Questions

What is Rai's phone number?

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You can contact Rai's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Rai's stock symbol?

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Rai is a publicly traded company; the company's stock symbol is RAI.

What is Rai's official website and social media links?

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Rai's official website is rai.it and has social profiles on LinkedIn.

How much revenue does Rai generate?

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As of December 2025, Rai's annual revenue is estimated to be $2.8B.

What is Rai's NAICS code?

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Rai's NAICS code is 515 - Broadcasting (except Internet).

How many employees does Rai have currently?

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As of December 2025, Rai has approximately 10K employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Cfo - Finanza E Pianificazione / Affari Normativi E Regolamentari: M. C. G.Chief Procurement Officer: M. R.Chief Technology Officer: E. M.. Explore Rai's employee directory with LeadIQ.

What industry does Rai belong to?

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Rai operates in the Broadcast Media Production and Distribution industry.

What technology does Rai use?

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Rai's tech stack includes Adobe CDNMySQLInformaticaSwiperLinuxX-XSS-ProtectionGoogle Tag ManagerAdobe Creative Suite.

What is Rai's email format?

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Rai's email format typically follows the pattern of First.Last@rai.it. Find more Rai email formats with LeadIQ.

When was Rai founded?

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Rai was founded in 1954.

Rai

Broadcast Media Production and DistributionLazio, Italy10001+ Employees

Rai - Radiotelevisione Italiana is the Italian state owned public service broadcaster controlled by the Italian Ministry of Economy and Finance. Rai is the biggest television company in Italy.

Rai operates 14 television channels and 6 radio stations, broadcasting in digital terrestrial and in several satellite and IPTV offerings. Rai is one of the 23 founding broadcasting organisations of the European Broadcasting Union in 1950.

Half of Rai's revenues come from the broadcast licence fee, half from advertising. Rai has a relatively high audience share of 42.3%.

Section iconCompany Overview

Phone number
Website
rai.it
Stock Symbol
RAI
NAICS Code
515 - Broadcasting (except Internet)
Founded
1954
Employees
10001+

Section iconFunding & Financials

  • $250M$500M

    Rai's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Rai's revenue is estimated to be in the range of $250M$500M

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