Expanding FAST Adoption Rakuten TV's recent partnerships with broadcasters like Zattoo Group and collaborations with Amazon Prime Video highlight a strategic focus on expanding their FAST channel offerings across Europe, presenting opportunities to integrate with or develop complementary streaming solutions for industry partners.

Growth in Industry Engagement Participation in events such as SXSW 2026 and launching initiatives like the LIVE series demonstrate Rakuten TV's active engagement in shaping the connected TV and streaming industry, enabling prospects to align with a forward-thinking company pushing industry standards.

Market Leadership in Europe Available in 43 European territories with a growing content universe and a focus on innovative ad-supported models, Rakuten TV is well-positioned to explore advertising and content partnership opportunities that leverage its pan-European presence.

Focus on Measurement and Data Rakuten TV's commitment to joining industry measurement standards like Barb and collaborating with research agencies indicates a keen interest in data-driven advertising solutions, offering potential for data analytics, audience targeting, and ad tech collaborations.

Technology-Driven Platform Leveraging advanced tech stacks, including AWS, Shaka Player, and Adobe Creative Suite, Rakuten TV is primed for technological partnerships that can enhance content delivery, user experience, or advertising capabilities across its streaming ecosystem.