Market Positioning RAYA is a mid-sized Chilean advertising services agency with a strong digital focus and a multidisciplinary team, presenting a potential cross-sell opportunity for broader digital marketing services to its existing client roster including Google, Falabella, and Park Arauco.

Client Portfolio Active clients span tech, retail, consumer goods, and automotive, indicating opportunities to upsell integrated digital campaigns, social management, and platform development across diverse sector needs.

InHouse Capabilities InHouse development and strategic focus suggests RAYA could benefit from partnerships that extend platform development, analytics, and optimization tooling to enhance campaign performance and measurable outcomes.

Talent Versatility A 100-person, multidisciplinary team including sociologists and publicists signals capacity to sell holistic experiences, social strategy, and research-driven creative services to clients seeking human-centered digital engagement.

Growth Readiness With over 12 years in the industry and a trajectory toward innovation, RAYA is positioned for partnerships around data-driven marketing, social analytics, and expanding digital experiences for an increasingly tech-enabled market.