Technological Expertise RAYA has a strong focus on digital communication strategies and develops solutions in-house using a diverse tech stack, indicating potential opportunities for collaborative integrations, new tools, or platform enhancements aimed at digital marketing agencies seeking to expand their technological capabilities.

High-Profile Clients Working with notable clients such as Google, Falabella, and Concha y Toro suggests that RAYA has experience handling large-scale, demanding projects, making them a potential partner or target for premium advertising tools, creative solutions, or service upgrades that cater to top-tier brands.

Growth & Expansion Recent strategic moves include establishing a U.S. subsidiary and engaging in significant fundraising activities, signaling ongoing growth ambitions and openness to new partnership or investment opportunities, particularly in North American digital markets.

Industry Position As one of the leading digital agencies in Chile with over 12 years in business and a versatile team of 100+ professionals, RAYA presents a strong partnership prospect for firms looking to expand into the Latin American digital advertising space or seeking strategic alliances with established regional agencies.

Market Demand Given the increasing demand for digital marketing services and RAYA’s expertise in social media and platform development, there are opportunities to introduce complementary services such as analytics tools, content management solutions, or AI-driven marketing innovations to meet evolving client needs.