Multi-media reach RCS MediaGroup operates across newspapers, magazines, books and TV, with leading brands and events like Giro d’Italia, presenting broad advertising and sponsorship opportunities across multiple channels and geographies.

Foreign Market Growth With over 30% of turnover from foreign markets and a strong presence in Italy and Spain, there are cross-border selling opportunities for regional campaigns, content licensing, and collaborative partnerships with international advertisers.

Data and Tech Adopting tools such as Matomo, Piwik PRO, Adobe Creative Cloud, Power BI and AWS indicates a data-informed approach ripe for selling advanced analytics, audience segmentation, personalized content, and digital advertising solutions.

Sponsorship & Events Expertise in organizing iconic events and sports formats offers upsell potential for sponsored content, branded experiences, and integrated advertising packages aligned with major events and fan engagement.

Independent quality brand As a listed, independent, culturally focused publisher with a broad audience (~30 million) and a portfolio including Corriere della Sera and La Gazzetta dello Sport, there are opportunities to position premium content partnerships, subscription bundles, and exclusive editorial collaborations.