RDA Group Employee Directory
Market ResearchMichigan, United States51-200 Employees
Ipsos RDA, formerly the RDA Group, is a full-service market research and consulting firm acquired by Ipsos in 2015 and headquartered in Bloomfield Hills, Michigan, United States, with 51-200 employees. As part of Ipsos, Ipsos RDA operates as an international firm serving hundreds of clients across industries such as automotive, commercial vehicles, powersports, financial services, utilities, insurance, healthcare, and advertising. The organization brings more than 40 years of experience and maintains an in-house production facility to address diverse research needs. Its capabilities include customer satisfaction analysis, product quality assessment, big data analytics and statistical modeling, global research across regions, advanced product research, and qualitative research methods. The global research scope includes North America, Europe, South America, and Asia Pacific.