Redefining Strength
Wellness and Fitness ServicesCalifornia, United States11-50 Employees
Redefining Strength operates in the wellness and fitness services sector with a focus on education. It helps women build strength that supports daily life, steering away from extremes, quick fixes, or burnout. At its core is a practical framework designed to foster consistent habits, resilience, and gradual improvements in physical capability over time. Founded by Cori Lefkowith, a coach, author, and educator, the company is based in Mission Viejo, California. It serves women across different life stages, offering programs, education, and insights to help them take control of their health and confidence by meeting them where they are and building forward.