Omni-channel expansion Leverage online direct-to-consumer sales and growing partnerships with local CBD shops, smoke shops, tobacco shops, and C-stores to expand retail footprint and increase wholesale opportunities across states.

Quality and trust Highlight the product’s clean formulation (organic hemp flower, no additives, pesticides, nicotine, or tobacco) to target health-conscious retailers and consumers, reinforcing premium positioning in CBD cigarettes.

Rapid revenue scale With current revenue in the seven-figure range, pursue tiered wholesale programs, co-marketing with retailers, and seasonal promotions to accelerate growth and attract larger distribution partners.

Operational readiness Small team indicates lean operation; invest in scalable logistics, white-label or private-label options, and automation for order processing and fulfillment to support broader distribution.

Tech-enabled marketing Utilize existing tech stack (Klaviyo, ad networks, CRM-like tools) to build targeted campaigns for retailers and consumers, plus content showcasing product design and unique packaging to drive off-the-shelf and online sales.