Global Presence With 2400 employees worldwide, REEL operates in multiple industries including aeronautic, aluminum, defense, nuclear, and offshore energy. This global reach provides ample opportunities for sales expansion and partnerships across diverse sectors.

Complex Solutions Expertise REEL specializes in complex lifting and handling systems, offering integrated solutions for highly technical installations. This expertise positions the company as a premier choice for clients seeking innovative and customized solutions, presenting significant sales potential.

Technologically Advanced Utilizing a tech stack that includes Hotjar, Rive, and Veeam among others, REEL demonstrates a commitment to leveraging cutting-edge technology. This technological sophistication can be a key selling point to tech-forward clients looking for modern solutions.

Revenue Range With a revenue ranging between $100 million and $1 billion, REEL operates in a substantial financial bracket that signals stability and robust business operations. This financial health can attract high-value clients seeking reliable partners for long-term engagements.

Competitive Landscape By being in a category with similar companies like Bim Bam Boo, Seedling, and Who Gives A Crap, REEL can leverage its unique offerings to stand out among competitors. Understanding the competitive landscape is crucial for tailoring sales strategies to highlight REEL's differentiators.