Insights

Sustainable Growth Rapid international expansion into the US and UK combined with a strong social mission suggests a growing customer base receptive to purpose-driven brands; potential sales opportunities include partnerships or co‑branding with retailers and retailers’ sustainability programs.

High Social Impact Donating 50% of profits to build toilets and having donated over 8 million AUD positions the company as a standout social enterprise; opportunities exist for corporate gifting programs, NGO collaborations, and impact-driven partnerships with brands and campaigns seeking social value.

Direct-to-Consumer Scale As a fast‑growing eCommerce player with a distributed remote workforce and multiple time zones, there are opportunities to offer logistics, fulfillment optimization, or marketing tech services to enhance efficiency across channels and regions.

Technology Stack Active use of Shopify, Squarespace, Optimizey, Amazon Ads, Zendesk, Sentry, Greenhouse and Zoom indicates openness to tech-enabled solutions; potential for upsell of analytics, ad optimization, CX tooling, or recruitment and HR tech integrations.

Awards and Partnerships TIME100 recognition and recent collaborations (Park Edition and sustainable delivery initiatives) signal media leverage and partner credibility; leverage these to propose co‑marketing, affinity programs, or joint campaigns with like‑minded brands and conservation organizations.

Similar companies to Who Gives A Crap

Who Gives A Crap Tech Stack

Who Gives A Crap uses 8 technology products and services including Optimizely, Amazon Advertising, Squarespace, and more. Explore Who Gives A Crap's tech stack below.

Media & News

Who Gives A Crap's Email Address Formats

Who Gives A Crap uses at least 4 email formats:
Who Gives A Crap Email FormatsExamplePercentage
First@whogivesacrap.orgJohn@whogivesacrap.org
76%
First.L@whogivesacrap.orgJohn.D@whogivesacrap.org
17%
First.Last@whogivesacrap.orgJohn.Doe@whogivesacrap.org
5%
Last@whogivesacrap.orgDoe@whogivesacrap.org
2%

Frequently Asked Questions

What is Who Gives A Crap's official website and social media links?

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Who Gives A Crap's official website is whogivesacrap.org and has social profiles on LinkedIn and Crunchbase.

How much revenue does Who Gives A Crap generate?

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As of August 2026, Who Gives A Crap's annual revenue is estimated to be $50M - $100M.

What is Who Gives A Crap's NAICS code?

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Who Gives A Crap's NAICS code is 44-45 - Retail Trade.

How many employees does Who Gives A Crap have currently?

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As of August 2026, Who Gives A Crap has approximately 300 employees across 6 continents, including Oceania, Asia and North America. Key team members include Chief Executive Officer And Founder: J. T., Chief Commercial Officer: E. K. and Chief Financial Officer: T. M. Explore Who Gives A Crap's employee directory with LeadIQ.

What industry does Who Gives A Crap belong to?

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Who Gives A Crap operates in the Retail industry.

What technology does Who Gives A Crap use?

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Who Gives A Crap's tech stack includes Optimizely, Amazon Advertising, Squarespace, Zendesk, Shopify, Sentry, Greenhouse and Zoom.

What is Who Gives A Crap's email format?

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Who Gives A Crap's email format typically follows the pattern of First@whogivesacrap.org. Find more Who Gives A Crap email formats with LeadIQ.

How much funding has Who Gives A Crap raised to date?

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As of August 2026, Who Gives A Crap has raised $42M in funding. The last funding round occurred on Sep 14, 2021 for $42M.

When was Who Gives A Crap founded?

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Who Gives A Crap was founded in 2012.
Who Gives A Crap logo

Who Gives A Crap

RetailVictoria, Australia201-500 Employees

Who Gives a Crap is a retail-focused eCommerce company based in Melbourne, Australia, with a fully distributed remote workforce spanning six time zones and four continents. It sells forest-friendly toilet paper, paper towels, and tissues. The company donates 50% of its profits to support building toilets for people in need, and has donated over AUD 8 million to charity partners including WaterAid, Sanergy, Lwala Community Alliance, Shining Hope For Communities, iDE, and WaterSHED. It has been described as one of the fastest-growing eCommerce businesses in Australia and has expanded into the United States and the United Kingdom. The company employs 201-500 people, and in 2026 it was recognized as TIME100 Companies Industry Leaders in Social Good.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2012
Employees
201-500

Section iconFunding & Financials

  • $42M

    Who Gives A Crap has raised a total of $42M of funding over 3 rounds. Their latest funding round was raised on Sep 14, 2021 in the amount of $42M as a Series A.

  • $50M - $100M

    Who Gives A Crap's revenue is estimated to be in the range of $50M - $100M

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