Insights

Strong Social Impact Who Gives A Crap's commitment to donating 50 of profits and their partnership with prominent charities demonstrates a dedicated social mission that resonates with eco-conscious and socially responsible consumers, creating opportunities for collaboration on cause-related marketing campaigns and co-branded initiatives.

Rapid Market Growth As one of Australia's fastest-growing eCommerce brands expanding into the US and UK, there is a significant opportunity to leverage their international expansion for cross-border sales, wholesale distribution, and strategic partnerships to further accelerate growth.

Innovation and Campaigns Their creative marketing campaigns like Mission to Uranus and 'Flush Your Ex' suggest an openness to unique promotional strategies, enabling partners to collaborate on innovative product launches and themed campaigns that appeal to a broad, engaged audience.

Emphasis on Sustainability With products made from forest-friendly materials and engaging in sustainability-focused initiatives such as deforestation awareness, there are strong prospects for B2B sales within the eco-friendly and green product sectors, including retail stores and sustainable brands.

Tech-Driven Strategy Utilizing a diverse tech stack, including Google Cloud and digital marketing platforms, indicates an analytical approach to customer engagement and data-driven sales strategies, offering opportunities for advanced digital marketing partnerships and targeted outreach.

Similar companies to Who Gives A Crap

Who Gives A Crap Tech Stack

Who Gives A Crap uses 8 technology products and services including Optimizely, LiveIntent, DoubleClick Floodlight, and more. Explore Who Gives A Crap's tech stack below.

  • Optimizely
    A/B Testing
  • LiveIntent
    Advertising
  • DoubleClick Floodlight
    Advertising
  • Cloudflare
    Content Management System
  • Unbounce
    Editors
  • Deliveroo
    Food Ordering And Delivery
  • DPD
    Logistics
  • Twitter
    Widgets

Media & News

Who Gives A Crap's Email Address Formats

Who Gives A Crap uses at least 1 format(s):
Who Gives A Crap Email FormatsExamplePercentage
First@whogivesacrap.orgJohn@whogivesacrap.org
76%
First.L@whogivesacrap.orgJohn.D@whogivesacrap.org
16%
First.Last@whogivesacrap.orgJohn.Doe@whogivesacrap.org
6%
Last@whogivesacrap.orgDoe@whogivesacrap.org
2%

Frequently Asked Questions

Where is Who Gives A Crap's headquarters located?

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Who Gives A Crap's main headquarters is located at Collins St, Melbourne, Victoria 3000, AU. The company has employees across 6 continents, including OceaniaNorth AmericaAsia.

What is Who Gives A Crap's official website and social media links?

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Who Gives A Crap's official website is whogivesacrap.org and has social profiles on LinkedInCrunchbase.

What is Who Gives A Crap's NAICS code?

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Who Gives A Crap's NAICS code is 44-45 - Retail Trade.

How many employees does Who Gives A Crap have currently?

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As of October 2025, Who Gives A Crap has approximately 291 employees across 6 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer And Founder: J. T.Chief Commercial Officer: E. K.Vp People & Culture: E. S.. Explore Who Gives A Crap's employee directory with LeadIQ.

What industry does Who Gives A Crap belong to?

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Who Gives A Crap operates in the Retail industry.

What technology does Who Gives A Crap use?

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Who Gives A Crap's tech stack includes OptimizelyLiveIntentDoubleClick FloodlightCloudflareUnbounceDeliverooDPDTwitter.

What is Who Gives A Crap's email format?

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Who Gives A Crap's email format typically follows the pattern of First@whogivesacrap.org. Find more Who Gives A Crap email formats with LeadIQ.

How much funding has Who Gives A Crap raised to date?

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As of October 2025, Who Gives A Crap has raised $42M in funding. The last funding round occurred on Sep 14, 2021 for $42M.

When was Who Gives A Crap founded?

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Who Gives A Crap was founded in 2012.

Who Gives A Crap

RetailAustralia201-500 Employees

We are one of the fastest-growing eCommerce businesses in Australia (and now the US and UK too!). More than that, we’re one of the country’s fastest-growing social businesses.

Who Gives a Crap sells beautiful, forest friendly toilet paper, paper towels and tissues and we donate 50% of our profits to help build toilets for those in need. As much as we love toilet paper, the reason we’re in business is the impact we’re having on the world—To date, Who Gives A Crap has donated over $8 million Aussie dollars to our charity partners, WaterAid, Sanergy, Lwala Community Alliance and Shining Hope For Communities, iDE and  WaterSHED. The more innovative the solutions our partners can unlock, the quicker we can help build toilets for the 2 billion people who don’t have them.

We have a fully distributed business with all team members working remotely (i.e. from home or a co-working space) most of the time. We currently operate in six time zones with team members across four continents... and we’re just getting started.

We believe a diversity of perspectives and experiences is what makes a strong team. The stronger our team, the closer we are to our mission – toilets and clean water for all. So come join us! We're looking for people of all genders, races, ethnicities, orientations, abilities and disabilities to come sit at our table. The only thing we're a stickler on is species – you have to be a person.

Section iconCompany Overview

Headquarters
Collins St, Melbourne, Victoria 3000, AU
NAICS Code
44-45 - Retail Trade
Founded
2012
Employees
201-500

Section iconFunding & Financials

  • $42M

    Who Gives A Crap has raised a total of $42M of funding over 3 rounds. Their latest funding round was raised on Sep 14, 2021 in the amount of $42M.

  • $50M$100M

    Who Gives A Crap's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $42M

    Who Gives A Crap has raised a total of $42M of funding over 3 rounds. Their latest funding round was raised on Sep 14, 2021 in the amount of $42M.

  • $50M$100M

    Who Gives A Crap's revenue is estimated to be in the range of $50M$100M

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