Insights

Strategic Acquisition Reform RX recently became part of iFIT Inc., signaling a shift in strategic alignment and potential access to iFIT’s broader distribution, enterprise partnerships, and cross-sell opportunities in connected fitness and wellness.

Global Expansion Fuel The company has pursued global expansion with recent funding and investor backing, including a $5.1M round led by Clarendon Fund Managers and a 2024 financing of $1.5M, indicating readiness for channel development in international markets and large-scale partnerships.

High-End Enterprise Focus Reform RX targets commercial and at-home markets with premium reformer hardware and real-time biometric feedback, creating potential sales plays with studios, gyms, hotels, and hospitality brands seeking luxury, tech-enabled wellness experiences.

Digital & Tech Stack With a tech-forward approach leveraging AWS, Shopify, WordPress, Klaviyo, and analytics platforms, there are opportunities to upsell integrations, data-driven marketing services, and CRM/commerce efficiencies for partners adopting connected fitness ecosystems.

Funding Signals A history of sustained investment and acquisition activity suggests a favorable environment for strategic partnerships, distribution deals, and co-branding opportunities that leverage Reform RX’s innovative Pilates technology to drive market penetration.

Similar companies to Reform RX

Reform RX Tech Stack

Reform RX uses 8 technology products and services including Reddit Ads, HubSpot Analytics, Snowplow, and more. Explore Reform RX's tech stack below.

Media & News

Reform RX's Email Address Formats

Reform RX uses at least 1 email format:
Reform RX Email FormatsExamplePercentage
First@reformrx.comJohn@reformrx.com
100%

Frequently Asked Questions

What is Reform RX's official website and social media links?

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Reform RX's official website is reformrx.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Reform RX generate?

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As of August 2026, Reform RX's annual revenue is estimated to be <$1M.

What is Reform RX's NAICS code?

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Reform RX's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Reform RX have currently?

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As of August 2026, Reform RX has approximately 6 employees across 3 continents, including Europe, North America and Oceania. Key team members include Angel Investor: S. G. Explore Reform RX's employee directory with LeadIQ.

What industry does Reform RX belong to?

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Reform RX operates in the Wellness and Fitness Services industry.

What technology does Reform RX use?

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Reform RX's tech stack includes Reddit Ads, HubSpot Analytics, Snowplow, Amazon Web Services, WordPress, Shopify, Klaviyo and Google Pay.

What is Reform RX's email format?

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Reform RX's email format typically follows the pattern of First@reformrx.com. Find more Reform RX email formats with LeadIQ.

How much funding has Reform RX raised to date?

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As of August 2026, Reform RX has raised $5.1M in funding. The last funding round occurred on Sep 18, 2024 for $5.1M.

When was Reform RX founded?

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Reform RX was founded in 2018.
Reform RX logo

Reform RX

Wellness and Fitness ServicesNorthern Ireland, United Kingdom2-10 Employees

Reform RX is a wellness and fitness services company focused on reformer Pilates, aiming to broaden access to the practice by integrating it into studios, gyms, hotels, and homes through digital connectivity. Its offerings center on ergonomic reformer equipment paired with real-time biometric feedback and a broad library of live and on-demand classes, supporting personalized, performance-driven experiences. The company targets individual users and facilities seeking a more intelligent, engaging Pilates solution that can be delivered across multiple settings. Based in Belfast, Northern Ireland, Reform RX operates in a connected fitness space and has positioned itself as a high-end reformer brand with a global expansion focus through its relationship with iFIT Inc. A recent development supporting its trajectory is iFIT’s acquisition of Reform RX, reflecting a broader move to integrate connected fitness capabilities across markets.

Section iconCompany Overview

NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2018
Employees
2-10

Section iconFunding & Financials

  • $5.1M

    Reform RX has raised a total of $5.1M of funding over 1 rounds. Their latest funding round was raised on Sep 18, 2024 in the amount of $5.1M as a Venture Round.

  • <$1M

    Reform RX's revenue is estimated to be in the range of <$1M

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