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Insights

Sustainability Focus Reformation is a pioneer in sustainable fashion, utilizing green practices throughout its business operations. This commitment to sustainability aligns with the growing consumer demand for eco-friendly products, presenting a strong sales opportunity for Reformation's unique offerings in the market.

Expansion Strategy Recent store openings in Bellevue, Washington, and Brooklyn, New York indicate Reformation's strategic expansion plans. Leveraging these new locations and partnerships with Vote.org and New York City Ballet Company can boost brand visibility and customer engagement, opening up sales avenues in these regions.

Product Innovation The launch of the Venturi sneaker and textile-to-textile recycling initiative showcase Reformation's commitment to innovation in sustainable design. These new product offerings cater to customers seeking stylish yet environmentally conscious choices, providing a competitive edge and sales potential in the market.

Market Positioning Reformation's collaboration with InterServ LP. for cost management and value engineering emphasizes a strong position in delivering quality products efficiently. This partnership enhances Reformation's competitive positioning and sales effectiveness by ensuring cost-effective operations and high-value offerings.

Financial Strength With a revenue range between $100M to 1B, Reformation demonstrates solid financial health. This indicates the company's capacity for investment in growth strategies, product development, and customer acquisition. Sales representatives can leverage Reformation's financial stability to drive business partnerships and sales growth.

Similar companies to Reformation

Reformation Tech Stack

Reformation uses 8 technology products and services including Microsoft Advertising, Rakuten, Cloudflare, and more. Explore Reformation's tech stack below.

  • Microsoft Advertising
    Advertising
  • Rakuten
    Affiliate Advertising Networks
  • Cloudflare
    Content Management System
  • Figma
    Design
  • ServiceChannel
    Facilities Management
  • Hammer.js
    Javascript Libraries
  • Hadoop
    Programming Languages
  • Cloudflare Bot Management
    Security

Media & News

Reformation's Email Address Formats

Reformation uses at least 1 format(s):
Reformation Email FormatsExamplePercentage
First.Last@thereformation.comJohn.Doe@thereformation.com
94%
First@thereformation.comJohn@thereformation.com
5%
First.Middle@thereformation.comJohn.Michael@thereformation.com
1%

Frequently Asked Questions

Where is Reformation's headquarters located?

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Reformation's main headquarters is located at 2263 E Vernon Ave Vernon, CA 90058 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Reformation's phone number?

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You can contact Reformation's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Reformation's official website and social media links?

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Reformation's official website is thereformation.com and has social profiles on LinkedIn.

How much revenue does Reformation generate?

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As of September 2024, Reformation's annual revenue reached $750M.

What is Reformation's NAICS code?

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Reformation's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Reformation have currently?

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As of September 2024, Reformation has approximately 975 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: H. B.Chief Executive Officer: C. L.Chief Executive Officer: E. D.. Explore Reformation's employee directory with LeadIQ.

What industry does Reformation belong to?

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Reformation operates in the Retail Apparel and Fashion industry.

What technology does Reformation use?

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Reformation's tech stack includes Microsoft AdvertisingRakutenCloudflareFigmaServiceChannelHammer.jsHadoopCloudflare Bot Management.

What is Reformation's email format?

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Reformation's email format typically follows the pattern of . Find more Reformation email formats with LeadIQ.

How much funding has Reformation raised to date?

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As of September 2024, Reformation has raised $25M in funding. The last funding round occurred on Dec 14, 2017 for $25M.

When was Reformation founded?

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Reformation was founded in 2009.
Reformation

Reformation

Retail Apparel and FashionCalifornia, United States501-1000 Employees

Founded in 2009, Reformation is a revolutionary lifestyle brand that proves fashion and sustainability can coexist. Reformation combines stylish, vintage-inspired designs with sustainable practices, releasing limited-edition collections for individuals who want to look beautiful and live sustainably. Reformation infuses green measures into every aspect of the business. Setting an example for the industry, Reformation remains at the forefront of innovation in sustainable fashion—running the first sustainable factory in Los Angeles, using deadstock and eco fabrics, tracking and sharing the environmental impact of every product, and investing in the people who make this revolution possible. The brand has also established itself as a pioneer in retail innovation, developing an in-store tech concept that brings the best of its online experience to its physical doors.

Section iconCompany Overview

Headquarters
2263 E Vernon Ave Vernon, CA 90058 US
Phone number
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2009
Employees
501-1000

Section iconFunding & Financials

  • $25M

    Reformation has raised a total of $25M of funding over 2 rounds. Their latest funding round was raised on Dec 14, 2017 in the amount of $25M.

  • $100M$1B

    Reformation's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $25M

    Reformation has raised a total of $25M of funding over 2 rounds. Their latest funding round was raised on Dec 14, 2017 in the amount of $25M.

  • $100M$1B

    Reformation's revenue is in the range of $100M$1B

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