Client Expansion Reingold, Inc. recently signed a new client, the Prince William County Government, to develop a comprehensive communications plan. This indicates a potential opportunity for cross-selling additional services to government agencies and expanding the client base within the public sector.
Key Personnel Movement With the departure of a director to join Seven Letter, Reingold, Inc. may have a gap in expertise that could be filled by pitching relevant services to compensate for the loss. Engaging with new leadership at Seven Letter could also present networking opportunities.
Competitive Analysis Reingold, Inc.'s revenue falls within the $50M - $100M range, positioning it among similar companies like Westat. Conducting a competitive analysis focusing on what sets Reingold apart from direct competitors and leveraging this unique value proposition in pitches can lead to sales success.
Industry Alignment As an advertising services firm with a focus on mission-driven organizations, Reingold, Inc. aligns well with industries such as healthcare, transportation, defense, and commerce. Tailoring sales approaches to highlight expertise in these sectors can enhance client relevance and attract businesses with similar missions.
Technology Integration Reingold, Inc.'s tech stack includes tools like Adobe Target, Facebook Ads, and Google Data Studio, showcasing a commitment to leveraging digital marketing solutions. Offering tech-centric services or emphasizing technological prowess in pitches can resonate with tech-savvy clients seeking innovative advertising strategies.