Insights

Growing Consumer Demand Despite challenges, Rent-A-Center's focus on flexible payment options aligns with an increasing consumer need for accessible financing solutions, indicating opportunities to expand partnerships with brands seeking flexible leasing options.

Digital Expansion Opportunities The company's investment in data analytics and digital transformation presents an opening for technology providers to offer advanced solutions in underwriting, automation, and ecommerce capabilities to enhance operational efficiencies.

Franchise & International Growth With nearly 400 franchise locations and a growing presence in Mexico, there are sales opportunities in supporting franchise operators and emerging markets that could benefit from tailored financial products and technology solutions.

Customer Engagement Strategies The decline in same-store sales and lease portfolio values suggests an opportunity to offer marketing, loyalty programs, or customer engagement tools to boost retention and rental revenue streams.

Financial & Risk Solutions Rent-A-Center’s focus on underwriting improvements and loss rate management highlights a market for innovative risk management and financial analytics tools that could help optimize credit performance and reduce defaults.

Similar companies to Rent-A-Center

Rent-A-Center Tech Stack

Rent-A-Center uses 8 technology products and services including Microsoft Advertising, TrackJS, Google Hosted Libraries, and more. Explore Rent-A-Center's tech stack below.

  • Microsoft Advertising
    Advertising
  • TrackJS
    Analytics
  • Google Hosted Libraries
    Content Delivery Network
  • Securiti
    Data Security
  • MySQL
    Database
  • Cart Functionality
    E-commerce
  • Apple iCloud Mail
    Email
  • Yoast SEO
    Search Engines

Media & News

Rent-A-Center's Email Address Formats

Rent-A-Center uses at least 1 format(s):
Rent-A-Center Email FormatsExamplePercentage
First.Last@rentacenter.comJohn.Doe@rentacenter.com
95%
FLast@rentacenter.comJDoe@rentacenter.com
2%
F.Last@rentacenter.comJ.Doe@rentacenter.com
1%
FirstLast@rentacenter.comJohnDoe@rentacenter.com
2%

Frequently Asked Questions

Where is Rent-A-Center's headquarters located?

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Rent-A-Center's main headquarters is located at 5501 Headquarters Drive, Plano, TX 75024, US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Rent-A-Center's stock symbol?

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Rent-A-Center is a publicly traded company; the company's stock symbol is RCII.

What is Rent-A-Center's official website and social media links?

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Rent-A-Center's official website is rentacenter.com and has social profiles on LinkedInCrunchbase.

How much revenue does Rent-A-Center generate?

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As of October 2025, Rent-A-Center's annual revenue is estimated to be $5B.

What is Rent-A-Center's SIC code NAICS code?

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Rent-A-Center's SIC code is 7359 - Equipment Rental and Leasing, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Rent-A-Center have currently?

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As of October 2025, Rent-A-Center has approximately 10K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: B. B.Vice President Human Resources: D. C.Vice President Of Operations Support: G. A.. Explore Rent-A-Center's employee directory with LeadIQ.

What industry does Rent-A-Center belong to?

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Rent-A-Center operates in the Retail industry.

What technology does Rent-A-Center use?

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Rent-A-Center's tech stack includes Microsoft AdvertisingTrackJSGoogle Hosted LibrariesSecuritiMySQLCart FunctionalityApple iCloud MailYoast SEO.

What is Rent-A-Center's email format?

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Rent-A-Center's email format typically follows the pattern of First.Last@rentacenter.com. Find more Rent-A-Center email formats with LeadIQ.
Rent-A-Center

Rent-A-Center

RetailUnited States10001+ Employees

At Rent-A-Center, we're passionate about what we do and who we serve. We all work hard to create the best possible life for ourselves and our families – to enjoy the American dream – and we empower our customers with the ability to enjoy that same dream. We put the buying power in our customers’ hands through flexible payment options so they can enjoy big-ticket items the way they want, when they want. 
 
Our coworkers embody our family values and play an individual role in making our customers’ dreams come true.  With the opportunity to make a difference from day one, our coworkers enjoy rewarding careers and the ability to advance quickly.  Our commitment to a better life for our customers and coworkers has kept us at the top of the rent-to-own industry, and we're looking for people who share our passion.

Today, Rent-A-Center employs about 13,000 people nationwide who serve more than one million customers. Rent-A-Center owns and operates 1,800 stores in 50 states, Washington, D.C., and Puerto Rico and has nearly 400 franchise locations. We are headquartered in Plano, Texas, and part of the Upbound Group portfolio of companies.

Section iconCompany Overview

Headquarters
5501 Headquarters Drive, Plano, TX 75024, US
SIC Code
7359 - Equipment Rental and Leasing, Not Elsewhere Classified
Stock Symbol
RCII
NAICS Code
44-45 - Retail Trade
Employees
10001+

Section iconFunding & Financials

  • $1B$10B

    Rent-A-Center's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Rent-A-Center's revenue is estimated to be in the range of $1B$10B

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