Insights

Premium Brand Focus Richards specializes in acquiring and managing high-end, iconic fashion brands with strong market positions in Brazil, presenting ample opportunities to offer tailored luxury retail solutions and premium product sourcing services to enhance their brand portfolios.

Expanding Market Reach With an extensive nationwide multichannel distribution network and a portfolio of leading brands such as G-Star and Tommy Hilfiger, there are significant sales opportunities to provide digital marketing, logistics optimization, and omnichannel retail technology solutions.

Innovative Technology Use Richards' use of advanced tech stack including Google Analytics, WordPress Multisite, and Amazon S3 indicates openness to innovative online solutions, paving the way for sales of e-commerce platform enhancement, data analytics, and digital transformation tools.

Financial Stability The company's recent financial growth, driven by increased sales especially in the semiconductor sector, signals stability and capacity for investment in new technologies or supplier partnerships that can support its expansion and operational efficiencies.

Growth in Fashion Sector Operating in the premium fashion segment with continuous brand development and expansion efforts, opportunities exist to introduce personalized retail experiences, loyalty programs, or sustainable fashion initiatives that resonate with their upscale customer base.

Richards Tech Stack

Richards uses 8 technology products and services including Amazon S3, Cufon, Windows Server, and more. Explore Richards's tech stack below.

  • Amazon S3
    Content Delivery Network
  • Cufon
    Font Scripts
  • Windows Server
    Operating Systems
  • PHP
    Programming Languages
  • Google Analytics
    Web Analytics
  • WordPress Multisite
    Web Hosting
  • WPML
    Web Platform Extensions
  • Facebook
    Widgets

Media & News

Richards's Email Address Formats

Richards uses at least 1 format(s):
Richards Email FormatsExamplePercentage
First.Last@inbrands.com.brJohn.Doe@inbrands.com.br
97%
FLast@inbrands.com.brJDoe@inbrands.com.br
2%
Last.First@inbrands.com.brDoe.John@inbrands.com.br
1%

Frequently Asked Questions

Where is Richards's headquarters located?

Minus sign iconPlus sign icon
Richards's main headquarters is located at Av. Maria Coelho Aguiar, 215 - Blocos C, E e Subsolo São Paulo, SP 05805-000, BR. The company has employees across 4 continents, including South AmericaEuropeNorth America.

What is Richards's stock symbol?

Minus sign iconPlus sign icon
Richards is a publicly traded company; the company's stock symbol is RELL.

What is Richards's official website and social media links?

Minus sign iconPlus sign icon
Richards's official website is inbrands.com.br and has social profiles on LinkedIn.

What is Richards's NAICS code?

Minus sign iconPlus sign icon
Richards's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Richards have currently?

Minus sign iconPlus sign icon
As of October 2025, Richards has approximately 1.7K employees across 4 continents, including South AmericaEuropeNorth America. Key team members include Cio | It Director: S. R.Head Of Ecommerce: F. N.Head Of Design: G. K.. Explore Richards's employee directory with LeadIQ.

What industry does Richards belong to?

Minus sign iconPlus sign icon
Richards operates in the Retail Apparel and Fashion industry.

What technology does Richards use?

Minus sign iconPlus sign icon
Richards's tech stack includes Amazon S3CufonWindows ServerPHPGoogle AnalyticsWordPress MultisiteWPMLFacebook.

What is Richards's email format?

Minus sign iconPlus sign icon
Richards's email format typically follows the pattern of First.Last@inbrands.com.br. Find more Richards email formats with LeadIQ.

When was Richards founded?

Minus sign iconPlus sign icon
Richards was founded in 2008.

Richards

Retail Apparel and FashionBrazil1001-5000 Employees

We are the leading platform in the management and consolidation of lifestyle and premium fashion brands - the iconic brands - in Brazil. We started off with the objective of consolidating Brazil’s fashion industry which, in recent years, has seen a decrease in informality and high growth, driven by the country‘s social and economic milieu.

Our focus is on the acquisition, development and professionalized and efficient management of renowned premium brands with the potential for high returns, innovation, ample distribution and visibility in Brazil.

Our brands are the leaders in their respective segments and are associated with top quality innovative products and a sophisticated and much desired lifestyle.

The mix of iconic brands in our portfolio, our professionalized management model, our acquisition strategy focused on renowned premium brands, the extensive reach of our nationwide multichannel distribution network and a flexible production model have enabled us to achieve solid financial and operational growth.

Ellus - www.ellus.com
Richards - www.richards.com.br
Salinas - www.salinas-rio.com.br
Alexandre Herchcovitch - www.herchcovitch.uol.com.br
2nd Floor - www.2ndfloor.com.br
VR São Paulo - www.vrsaopaulo.com.br
Bobstore - www.bobstore.com.br
Mandi - www.mandi.net
G-Star - www.g-star.com
TommyHilfiger - www.tommy.com (joint venture)

Section iconCompany Overview

Headquarters
Av. Maria Coelho Aguiar, 215 - Blocos C, E e Subsolo São Paulo, SP 05805-000, BR
Stock Symbol
RELL
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2008
Employees
1001-5000

Section iconFunding & Financials

  • $1M$10M

    Richards's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Richards's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.