RIES | Positioning Strategy & Consulting Employee Directory

Business Consulting and ServicesUnited States51-200 Employees

RIES: Positioning Pioneers. 

Al Ries founded his first agency in RCC (Ries Cappiello Colwell) in 1963 in New York City. Today, his daughter Laura Ries is Chairwoman of RIES, a global strategic consulting firm.

Al first rose to fame in 1972 when a series of three articles on a new concept called “Positioning” authored by Al Ries & Jack Trout appeared in Advertising Age. The positioning idea took the ad world by storm and was voted by AdAge as one of the 75 most important advertising ideas of the past 75 years.

In 1981, the Positioning book was published with Al Ries as the lead auther and has since sold well over 6 million copies. 

Al & Laura have written several books together including The 22 Immutable Laws of Branding, the Fall of Advertising & the Rise of PR, The Origin of Brands, War in the Boardroom, and Positioning in the 21st Century.

Laura Ries is the author of Visual Hammer, Battlecry and her latest book The Strategic Enemy published by Wiley, Sept 2025.

Find RIES | Positioning Strategy & Consulting employees' phone numbers or email addresses

RIES | Positioning Strategy & Consulting Global Highlights

Asia
35

China
32
Turkey
1
Singapore
1
Iran
1

North America
8

United States Of America
8

Europe
6

United Kingdom Of Great Britain And Northern Ireland
3
Austria
1
Portugal
1
Germany
1

Africa
1

Ethiopia
1

RIES | Positioning Strategy & Consulting's Leadership

Y. S.
Consultant, Project Manager
Mobile Phone
Email
H. L.
Project Manager, Strategy Analyst
Mobile Phone
Email
L. R.
Chairwoman
Mobile Phone
Email
L. S.
人力资源管理总监
Mobile Phone
Email
Z. Y.
Analyst
Mobile Phone
Email
M. L. R.
Assistant
Mobile Phone
Email
B. L.
Ries Strategy Positioning (global Partner)
Mobile Phone
Email

Contact profiles from RIES | Positioning Strategy & Consulting

Name

Title

Contact Info

Location

Last Update

Y. S.
Consultant, Project Manager
Mobile Phone
Email
ChinaShanghai
Jul 18, 2025
H. L.
Project Manager, Strategy Analyst
Mobile Phone
Email
ChinaShanghai
Oct 27, 2025
L. R.
Chairwoman
Mobile Phone
Email
Sep 21, 2025
L. S.
人力资源管理总监
Mobile Phone
Email
ChinaShanghai
Sep 12, 2025
Z. Y.
Analyst
Mobile Phone
Email
Singapore
Oct 25, 2025
M. L. R.
Assistant
Mobile Phone
Email
United StatesGeorgia
Sep 09, 2025
B. L.
Ries Strategy Positioning (global Partner)
Mobile Phone
Email
PortugalLisbon
Nov 12, 2025

Frequently Asked Questions

What is RIES | Positioning Strategy & Consulting known for?

RIES | Positioning Strategy & Consulting was founded in 1963 operates in the Business Consulting and Services industry. The company's main headquarters is located in 2828 Peachtree Rd NW, Atlanta, Georgia, US; you can contact the main corporate office by phone at

+1-770-643-****

. Explore RIES | Positioning Strategy & Consulting's company overview page for more information.

What is RIES | Positioning Strategy & Consulting's most common email format?

RIES | Positioning Strategy & Consulting employees' email format typically follows the pattern of . Trying to find reliable and up-to-date employee contact data? Find more RIES | Positioning Strategy & Consulting email formats with LeadIQ.

How many employees does RIES | Positioning Strategy & Consulting have currently?

RIES | Positioning Strategy & Consulting has approximately 51 employees as of October 2025. These team members are located across 4 continents, including AsiaNorth AmericaEurope.

Who are RIES | Positioning Strategy & Consulting's key employees and leadership?

As of October 2025, RIES | Positioning Strategy & Consulting's key employees include:

Consultant, Project Manager: Y. S.
Project Manager, Strategy Analyst: H. L.
Chairwoman: L. R.
人力资源管理总监: L. S.
Analyst: Z. Y.

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