Hospitality Partnerships Rip Curl already partners with RACV Torquay Resort; opportunity to expand co-branded apparel, exclusive ranges, staff uniforms, and guest experiences with hotels, resorts, and surf parks across APAC and US markets to drive wholesale and direct-to-consumer sales.

Event Sponsorship Potential With strong World Surf League ties and events like Bells Beach, there are opportunities for sponsored activations, limited edition merch drops, athlete appearances, and experiential retail, including leveraging athlete collaborations such as the Mick Fanning Collection to boost DTC and wholesale demand.

Sustainability Revenue The Recycle Your Wetsuit program with Circular Flow positions Rip Curl to offer end-to-end recycling services to retailers and regional partners, creating circular economy revenue streams and appealing to sustainability-focused consumers and brands.

Innovation Licensing OCENA rubber technology for E-Bomb and Dawn Patrol wetsuits presents licensing or white-labeling opportunities with other brands or OEMs, enabling new B2B revenue channels beyond traditional direct sales.

Expansion Partnerships North America partnerships like Atlantic Park and regional expansions plus global distribution footprint provide avenues to grow wholesale, licensing, and direct-to-consumer channels through surf parks, retailers, and resort ecosystems, leveraging event networks for accelerated growth.