Program expansion Ripon College recently launched master's in Exercise Science and introduced an undergraduate engineering program, signaling a push to broaden academic offerings and require enhanced lab, research, and instructional infrastructure. This creates sales opportunities for lab equipment, simulation and analysis software, learning management integrations, and research data services, as well as partnerships for student internships and faculty training. A tailored package combining equipment, software licenses, and implementation support could help accelerate program scale while aligning with accreditation and student outcomes.

Athletics growth With a new VP of Athletics and recent coaching awards, Ripon College is investing in its athletics department, creating demand for coaching analytics, athlete performance tracking, recruiting tools, scheduling, and compliance systems. Solutions could include performance data platforms, video analysis, strength and conditioning software, and CRM for recruiting, paired with professional development and vendor-managed training.

Enrollment marketing Ripon leverages digital marketing tools (Facebook Pixel, Google Maps, Elementor) and has potential to optimize recruitment through enhanced attribution, website personalization, and campaign automation. A BD approach could center on integrated marketing tech stack, CRM alignment with admissions and alumni networks, SEO/SEM services, and content marketing to improve inquiries and yield among prospective students in regional markets near Milwaukee, Madison, and Green Bay.

Alumni fundraising Strong outcomes for graduates provide compelling storytelling for donor engagement. There is potential to upgrade fundraising and alumni relations with CRM, donor analytics, and campaign management platforms, along with event management and targeted stewardship programs that convert alumni interest into recurring support and capital campaigns.

Financial efficiency As a mid sized private college with a modest revenue footprint, Ripon College likely seeks cost-effective technology, IT, and procurement solutions. Opportunities exist for cloud, cybersecurity, ERP or finance system integrations, payroll optimization, and managed services, especially when aligned with campus-wide initiatives in academics, athletics, and facilities.