Geographic Advantage Located in Sandy, UT, Riverton Chevrolet can leverage its proximity to Salt Lake City and Ogden to attract customers from these major cities, offering a strategic advantage for increasing sales and market reach.

Family-Focused Model The launch of the Traverse model underscores Riverton Chevrolet's commitment to catering to family drivers. Sales teams can emphasize the family-friendly features of the Traverse to target this specific customer segment effectively.

Digital Marketing Opportunities The utilization of technologies like LivePerson, jQuery, and cart functionality on the website presents opportunities for targeted digital marketing campaigns and personalized customer interactions, which can lead to improved conversion rates and sales growth.

Competitive Positioning By comparing employee numbers and revenue figures of similar companies like Ken Garff Automotive Group and Larry H Miller Group, sales teams can benchmark Riverton Chevrolet's performance and identify strategies to enhance competitiveness in the market.

Financing Options Highlighting the availability of financing to qualifying customers can be a significant sales driver for Riverton Chevrolet. Sales representatives can leverage this offering to attract potential buyers who may have been hesitant due to financial constraints.