Insights

Expanding Brand Portfolio RLH Corporation manages a diverse range of hospitality brands across upscale, midscale, and economy segments, offering multiple touchpoints for commercial partnerships and franchise opportunities tailored to different customer markets.

Technology Integration With industry-leading technology platforms like the upgraded Hello Rewards app and a focus on innovative services, RLH provides opportunities to enhance guest engagement platforms and develop technology-driven solutions for the hospitality sector.

Strategic Acquisitions Recent acquisition by Sonesta highlights RLH's potential for future growth through partnerships or sale, making it an attractive prospect for businesses interested in expansion, franchise development, or strategic investments.

Loyalty Program Focus The company’s robust loyalty program, Hello Rewards, offers avenues for marketing collaborations, joint promotions, and loyalty integrations to improve guest retention and increase valuation of customer data.

Market Positioning Operating across North America with a broad portfolio and an emphasis on maximizing return on invested capital, RLH presents opportunities for sales of management services, franchising expertise, and technology solutions to optimize hotel performance.

RLH Corporation Tech Stack

RLH Corporation uses 2 technology products and services including Apache, Apache HTTP Server, and more. Explore RLH Corporation's tech stack below.

  • Apache
    Web Servers
  • Apache HTTP Server
    Web Servers

Media & News

RLH Corporation's Email Address Formats

RLH Corporation uses at least 1 format(s):
RLH Corporation Email FormatsExamplePercentage
First.Last@rlhco.comJohn.Doe@rlhco.com
50%
First.Last@rlhco.comJohn.Doe@rlhco.com
50%

Frequently Asked Questions

Where is RLH Corporation's headquarters located?

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RLH Corporation's main headquarters is located at 1550 Market Street, Suite 350 Denver, CO 80202, US. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is RLH Corporation's official website and social media links?

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RLH Corporation's official website is rlhco.com and has social profiles on LinkedIn.

How much revenue does RLH Corporation generate?

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As of September 2025, RLH Corporation's annual revenue reached $750M.

What is RLH Corporation's SIC code NAICS code?

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RLH Corporation's SIC code is 7011 - Hotels and Motels NAICS code is 7211 - Traveler Accommodation.

How many employees does RLH Corporation have currently?

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As of September 2025, RLH Corporation has approximately 1K employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Engineer: G. P.Vice President Financial Planning And Analysis And Corporate Finance: A. H.Vice President And Associate General Counsel: J. J.. Explore RLH Corporation's employee directory with LeadIQ.

What industry does RLH Corporation belong to?

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RLH Corporation operates in the Hospitality industry.

What technology does RLH Corporation use?

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RLH Corporation's tech stack includes ApacheApache HTTP Server.

What is RLH Corporation's email format?

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RLH Corporation's email format typically follows the pattern of . Find more RLH Corporation email formats with LeadIQ.

When was RLH Corporation founded?

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RLH Corporation was founded in 1959.
RLH Corporation

RLH Corporation

HospitalityUnited States1001-5000 Employees

Red Lion Hotels Corporation is an innovative hotel company doing business as RLH Corporation and focuses on the franchising, management and ownership of upscale, midscale and economy hotels. The company focuses on maximizing return on invested capital for hotel owners across North America through relevant brands, industry-leading technology and forward-thinking services. 

With locations across North America, RLH Corporation provides a variety of destinations for business and leisure travelers alike. Groups and meeting planners may also access an assortment of flexible event venues, from spacious conference rooms to elegant ballrooms and private dining rooms. Experienced meeting specialists and event staff ensure that each gathering is a success.

The company's complimentary loyalty program, Hello Rewards, is the easy way to get rewards for your next stay. Members enjoy benefits and perks such as late check-out, room upgrades, exclusive offers and introducing, Hello Bucks! Earn 10 Hello Bucks with every Qualifying Stay, with the ability to apply those earnings to any future stay – with no blackouts!

Section iconCompany Overview

Headquarters
1550 Market Street, Suite 350 Denver, CO 80202, US
Website
rlhco.com
SIC Code
7011 - Hotels and Motels
NAICS Code
7211 - Traveler Accommodation
Founded
1959
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    RLH Corporation's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    RLH Corporation's revenue is in the range of $100M$1B

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