Insights

Market Position RLH Corporation operates a sizable portfolio of upscale, midscale, and economy hotels across North America, serving both leisure and business travelers. This diverse market presence creates opportunities for targeted technology solutions, revenue management systems, and brand marketing services tailored to different hotel segments.

Recent Acquisition Opportunities Following its acquisition by Sonesta in 2021, RLH presents potential for partners in hospitality technology, loyalty program enhancements, and franchise support services, as the company consolidates and expands under new ownership in the post-pandemic recovery phase.

Loyalty Program Engagement The Hello Rewards program demonstrates strong customer engagement with benefits like room upgrades and rewards that motivate repeat stays. Providers of CRM, loyalty platform enhancements, and personalized marketing solutions could capitalize on increasing guest retention and rewards customization.

Operational Consolidation With recent office closures and restructuring, RLH may be seeking operational efficiencies, including hospitality management software, workforce automation, and digital collaboration tools, representing sales opportunities in enterprise technology and process automation solutions.

Technology Infrastructure Utilizing industry-standard web servers like Apache indicates a focus on reliable online presence. This opens doors for advanced cybersecurity, cloud hosting solutions, and digital experience improvements aimed at enhancing their online booking systems and guest engagement platforms.

RLHC Red Lion Hotels Corporation Tech Stack

RLHC Red Lion Hotels Corporation uses 2 technology products and services including Apache, Apache HTTP Server, and more. Explore RLHC Red Lion Hotels Corporation's tech stack below.

  • Apache
    Web Servers
  • Apache HTTP Server
    Web Servers

Media & News

RLHC Red Lion Hotels Corporation's Email Address Formats

RLHC Red Lion Hotels Corporation uses at least 1 format(s):
RLHC Red Lion Hotels Corporation Email FormatsExamplePercentage
First.Last@rlhco.comJohn.Doe@rlhco.com
50%
First.Last@rlhco.comJohn.Doe@rlhco.com
50%

Frequently Asked Questions

Where is RLHC Red Lion Hotels Corporation's headquarters located?

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RLHC Red Lion Hotels Corporation's main headquarters is located at 1550 Market Street Suite 350 Denver, Colorado 80202 United States. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is RLHC Red Lion Hotels Corporation's official website and social media links?

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RLHC Red Lion Hotels Corporation's official website is rlhco.com and has social profiles on LinkedIn.

What is RLHC Red Lion Hotels Corporation's SIC code NAICS code?

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RLHC Red Lion Hotels Corporation's SIC code is 7011 - Hotels and Motels NAICS code is 7211 - Traveler Accommodation.

How many employees does RLHC Red Lion Hotels Corporation have currently?

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As of March 2026, RLHC Red Lion Hotels Corporation has approximately 520 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Engineer: G. P.Vice President Financial Planning And Analysis And Corporate Finance: A. H.Vice President And Associate General Counsel: J. J.. Explore RLHC Red Lion Hotels Corporation's employee directory with LeadIQ.

What industry does RLHC Red Lion Hotels Corporation belong to?

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RLHC Red Lion Hotels Corporation operates in the Hospitality industry.

What technology does RLHC Red Lion Hotels Corporation use?

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RLHC Red Lion Hotels Corporation's tech stack includes ApacheApache HTTP Server.

What is RLHC Red Lion Hotels Corporation's email format?

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RLHC Red Lion Hotels Corporation's email format typically follows the pattern of First.Last@rlhco.com. Find more RLHC Red Lion Hotels Corporation email formats with LeadIQ.

When was RLHC Red Lion Hotels Corporation founded?

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RLHC Red Lion Hotels Corporation was founded in 1959.

RLHC Red Lion Hotels Corporation

HospitalityColorado, United States501-1000 Employees

Red Lion Hotels Corporation is an innovative hotel company doing business as RLH Corporation and focuses on the franchising, management and ownership of upscale, midscale and economy hotels. The company focuses on maximizing return on invested capital for hotel owners across North America through relevant brands, industry-leading technology and forward-thinking services. 

With locations across North America, RLH Corporation provides a variety of destinations for business and leisure travelers alike. Groups and meeting planners may also access an assortment of flexible event venues, from spacious conference rooms to elegant ballrooms and private dining rooms. Experienced meeting specialists and event staff ensure that each gathering is a success.

The company's complimentary loyalty program, Hello Rewards, is the easy way to get rewards for your next stay. Members enjoy benefits and perks such as late check-out, room upgrades, exclusive offers and introducing, Hello Bucks! Earn 10 Hello Bucks with every Qualifying Stay, with the ability to apply those earnings to any future stay – with no blackouts!

Section iconCompany Overview

Headquarters
1550 Market Street Suite 350 Denver, Colorado 80202 United States
Website
rlhco.com
SIC Code
7011 - Hotels and Motels
NAICS Code
7211 - Traveler Accommodation
Founded
1959
Employees
501-1000

Section iconFunding & Financials

  • $500M$1B

    RLHC Red Lion Hotels Corporation's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    RLHC Red Lion Hotels Corporation's revenue is estimated to be in the range of $500M$1B

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