Product Innovation RM COCO regularly launches new collections such as velvet trimmings, sheers, decorative borders, and performance vinyl, demonstrating a commitment to product innovation and trend responsiveness, offering multiple upsell and cross-sell opportunities with designers seeking fresh, current fabrics and accessories.

Strategic Acquisitions The recent acquisition of Kasmir Fabrics expands RM COCO's product portfolio and market reach, creating opportunities to cross-promote diverse fabric lines and tap into Kasmir’s existing customer base for increased sales potential.

Global Sourcing & Trend Focus The company’s dedicated product development team travels worldwide to select exclusive fabrics, positioning RM COCO as a source for unique, high-quality textiles that appeal to upscale interior designers looking for distinctive, on-trend materials.

Market Presence & Showrooms With a strong presence in showrooms across the United States and an extensive dealer network, RM COCO offers accessible product displays for interior designers and decorators, facilitating direct sales opportunities and strengthening brand visibility.

Technology & Customer Engagement Utilizing a tech stack that includes Google Search Console, Microsoft 365, and reCAPTCHA, RM COCO continuously enhances its online presence and customer experience, providing a seamless platform for designers and clients to discover and purchase products, thereby supporting online sales growth.